Tanzeela Ashfaaq (@tanzeela-ashfaaq)

Tanzeela Ashfaaq

Associate product manager, GlobalFair

Bangalore
https://www.myglobalfair.com/

I started my journey at Directi as a Product Engineer in 2019 and quickly progressed to my current role as a Product Manager. During this time, I have worked on a range of products, including payment, risk, supply chain management, and B2B business.

I'm a product-obsessed person with a strong Analytics background I have a passion for building products that solve real-world problems and meet the needs of users.

I've worked on several key product areas like customer acquisition, user retention, market research and user experience, and gamification model and revamped the Signup flow, which is the crux of the product to facilitate more participation.

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eChai Startup Stream

A stream of the startup world with founder voices, stories, news, and raw insights.

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Founder Relationships Are Built Over Time

Purvi Shah

When Small, Unplanned Things Shaped Meaningful Moments at an eChai Bengaluru Founders Event

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When Pitching Turns Into Conversation - From an eChai AI x SaaS Founders Meetup in Bengaluru

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When Conversations Matter More Than Credentials - From an eChai Women Founders Circle in Ahmedabad

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The Shift From Building Products to Building Businesses - from AI x SaaS Founders Meetup in Surat

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What Happens When 100+ Product Builders Come Together to Talk Scale — eChai Mumbai x ProductTank

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Community is Currency

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Building Trust Takes the Longest - Soumya Kalluri (Dwij), from an eChai Mumbai Conversation

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Hard Founder Choices We Don’t Talk About Enough

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The eChai Effect - In Their Words

"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."

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Founder, MyCPE One

"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."

Pankaj Bhimani

Founder, 58miles

"I attended my first eChai event 3 yrs back, and no one knew me in the market. Over the next three years, eChai didn’t only help me with knowledge or networking, but it gave me an identity from being unknown to now being recognized by a group of inspirational entrepreneurs connected with eChai, who have been gracious enough to acknowledge me and Digipple."

Viraj Rajani

Co-Founder, Digipple

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