The General Theory of Employment, Interest and Money
Why economies get stuck and how demand drives employment.
Keynes challenges classical economics by arguing that aggregate demand, not just supply and self-correcting markets, determines overall output and employment. He explains how economies can settle into prolonged unemployment and makes the case for government intervention to stabilize demand. The book founded modern macroeconomics.
Founders raise money, hire, and sell into economic cycles that this book explains, from booms to downturns in demand. Understanding why recessions persist and how policy responds helps you time and steer a company through them.
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Questions, answered
What is The General Theory of Employment, Interest and Money about?
Founders raise money, hire, and sell into economic cycles that this book explains, from booms to downturns in demand. Understanding why recessions persist and how policy responds helps you time and steer a company through them.
Where can I find books founders recommend?
The eChai founder bookshelf ranks the books founders in the network recommend to each other.
