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The Little Book of Behavioral Investing cover

The Little Book of Behavioral Investing

How Not to Be Your Own Worst Enemy

Beat the biggest investing risk: your own brain.

by James Montier

Montier walks through the most common psychological biases that sabotage investors, from overconfidence and loss aversion to herd behavior. Drawing on research in behavioral finance, he offers practical strategies to recognize and counter these mental traps. The core message is that managing your own behavior matters more than predicting markets.

Founders make high-stakes decisions under uncertainty where the same biases that wreck investors can wreck judgment. Learning to spot overconfidence, anchoring, and herd behavior helps a founder make clearer calls in both the company and personal investing.

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