Bob Moore

Crossbeam · Philadelphia

Wrote the book on ecosystem-led growth and runs the partner data network behind it

Why they're worth your time

He turns partnerships from a relationship story into a data one: which accounts your partners already touch, and how that changes your outbound list and your win rates. Read him if partnerships in your company are still treated as a side function.

Background

Bob Moore is co-founder and CEO of Crossbeam, a platform where companies compare customer and prospect overlaps with their partners. He previously founded RJMetrics (acquired via Magento Commerce by Adobe) and Stitch (acquired by Talend). He wrote Ecosystem-Led Growth, a bestseller arguing that partner data should drive sales and marketing targeting rather than sit in a separate partnerships silo.

Known for

Partnerships ICP Outbound

Where they're public

Their own channels. Read the work first.

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