Video · 45 min watch

How to Build a Tech Partner Program That Works

Cloud Software Association Free Intermediate

A working session from the SaaS Connect community focused specifically on technology and integration partnerships, which most channel content skips over on its way to resellers.

It answers 3 questions

  1. What does a partnerships person actually do all day?
  2. What should a tech integration partnership include beyond a logo swap?
  3. What does a genuinely best in class partner program look like up close?

Read with it

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