Anita Nerkar - Head - Marketing, BiofuelCircle

Anita Nerkar

Head - Marketing, BiofuelCircle

More about Anita Nerkar

Head - Marketing at BiofuelCircle

Strong background of Communication and Engineering, rich experience in B2B marketing, demand generation and branding.
Digital marketing | Integrated marketing campaigns | Marketing automation | Omni-channel marketing | Online & Offline mediaΒ 
Exposure to global teams, team player and a team leader.

Passionate, competent and a diligent marketing professional on an endeavor to create value, and be a better human being :)

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Saturday evening spent at this networking hub of startups at eChai Ventures in Pune. Thanks Malav Warke for having me.

I had more to learn than to share, thanks to the wondeful co-panelists Nidhi Thakkar Shikha Pakhide Richa Singh. Breaking away from jargons of marketing strategy to dicussing web 3.0 and Gen AI... it covered whole spectrum of marketing.

Interesting was that the participants opened up about thier apprehensions towards marketing. Marketing is not always big bang budgets. Its understanding your product, your market and your customer deeply.
Choosing channels, means, metrics of mesurement, ROI and attribution are topics which will then follow.
Featured speaker at previous eChai events:
eChai Partner Brands

eChai Ventures partners with select brands as their growth partner, helping them expand market reach, drive revenue growth, amplify brand visibility, and strengthen hiring efforts.