More about Anshul Motwani
Working with 30+ writers at Fad Bulletin and talking to many entrepreneurs helped me understand the problems behind current channels of content creation, which led to the idea behind WittyPen. I started WittyPen with a thought of creating quality content across all marketing channels and a potential to become a scalable platform catering to global needs. Another part of the vision behind WittyPen is to not only help writers get paid writing projects but also be a part of an elite writers community helping them grow their skills.
My interest in working on media platforms and an inclination towards Bollywood, was the reason I started Bollymirchi. A platform which helps movie production houses in remarketing their movies. My little journey in this venture gave me an experience of working with a few well known Bollywood production houses like UTV, Balaji Motion Pictures, Yashraj, Prakash Jha productions, etc.
I always try to stay productive but whenever I am not in my team meetings or working on strategies or focusing on product development, I am reading a book. I also like meeting new people and explore the basics of human psychology.
The knack of selling and marketing from my family business is the reason why I turned from being a techie to a marketer. The changes happening in how companies are acquiring new customers and the efforts they have started putting in to build trust and familiarity amongst their users is something that motivates me to work in this ever evolving industry.
If the thought that Content Marketing can save 30-40% of investment and still give up to 6 times of the ROI compared to other marketing channels convinces you, we should talk: [email protected]
My interest in working on media platforms and an inclination towards Bollywood, was the reason I started Bollymirchi. A platform which helps movie production houses in remarketing their movies. My little journey in this venture gave me an experience of working with a few well known Bollywood production houses like UTV, Balaji Motion Pictures, Yashraj, Prakash Jha productions, etc.
I always try to stay productive but whenever I am not in my team meetings or working on strategies or focusing on product development, I am reading a book. I also like meeting new people and explore the basics of human psychology.
The knack of selling and marketing from my family business is the reason why I turned from being a techie to a marketer. The changes happening in how companies are acquiring new customers and the efforts they have started putting in to build trust and familiarity amongst their users is something that motivates me to work in this ever evolving industry.
If the thought that Content Marketing can save 30-40% of investment and still give up to 6 times of the ROI compared to other marketing channels convinces you, we should talk: [email protected]
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The eChai Effect - In Their Words
"eChai isn’t just a startup community … it’s a mindset . eChai has been one of the most impactful communities in my entrepreneurial journey. It’s been a turning point . In a world where building something can often feel isolating, eChai gave me a sense of belonging. I’ve found mentors, collaborators, and friends here — people who genuinely want to see you succeed. It’s a space where ideas are challenged, actions are celebrated, and founders grow not just in scale, but in clarity and confidence. From late-night ideas to early-morning pitches, this community has quietly but powerfully shaped the way I build, think, and dream. I’ll always be grateful for the way eChai creates spaces where founders don’t just grow businesses — they grow together."
Koumal Kalantry
Founder, Bignano Ventures
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani
Founder, 58miles
"eChai has been a game changer in my journey. It connected me with real people, real support and real opportunities. From building HMMBiz to launching Mindalcove, eChai has played a key role at every step. Grateful to be part of a community that truly believes in growing together."
Hardik Manwani
CTO, Mind Alcove
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
