More about Balamurali T R
Ever since I was a teenager , I was deeply fascinated by the Zen philosophy of " Have a not known mind" -In the beginner’s mind there are many possibilities, in the expert’s there are few.
Due to this, I have always strived to put myself in situations where I have the most to learn and the opportunity to bring something new to the table.
During my career I have been extremely fortunate to have worked with and mentored by some of the best professionals in the country in the marketing, creative,growth and product space
This has immensely helped me in understanding business problems and approaching it with the right mindset, managing teams in an efficient manner and always keeping up with the latest developments in the industry
Key Highlights
- Have worked with India's biggest conglomerate in ideating, testing product idea for an IP in their b2b retail space. This was followed by successfully heading the project for execution of the said idea and scaling it to a pan India level in a span of 6 months.
- Have worked on defining and creating the online channels customer acquisition strategy for India's biggest D2C mother/personal care brand and supervised the execution of the first phase of the same
Have successfully built a 4 figure paying customer community to drive revenues of mid-7 figure monthly revenues without the help of performance marketing/paid media online channels. Successfully built through referral loop and sampling
Outside of work.
- I am avid Football,UFC and cricket fan. I have an avid reading habit focussing on history, economics and business
Due to this, I have always strived to put myself in situations where I have the most to learn and the opportunity to bring something new to the table.
During my career I have been extremely fortunate to have worked with and mentored by some of the best professionals in the country in the marketing, creative,growth and product space
This has immensely helped me in understanding business problems and approaching it with the right mindset, managing teams in an efficient manner and always keeping up with the latest developments in the industry
Key Highlights
- Have worked with India's biggest conglomerate in ideating, testing product idea for an IP in their b2b retail space. This was followed by successfully heading the project for execution of the said idea and scaling it to a pan India level in a span of 6 months.
- Have worked on defining and creating the online channels customer acquisition strategy for India's biggest D2C mother/personal care brand and supervised the execution of the first phase of the same
Have successfully built a 4 figure paying customer community to drive revenues of mid-7 figure monthly revenues without the help of performance marketing/paid media online channels. Successfully built through referral loop and sampling
Outside of work.
- I am avid Football,UFC and cricket fan. I have an avid reading habit focussing on history, economics and business
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The eChai Effect - In Their Words
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Syed Nadeem Jafri
Founder, Hearty Mart
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Co-Founder, DevX
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Kush Prajapati
Founder, Redicine Medsol
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eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
