More about Ishit Jethwa

I'm the founder of Ludic, an exciting lifestyle brand set to launch🚀 in October 2023. With no fancy degree but fuelled by a relentless drive, I excel at connecting with diverse audiences and orchestrating effective sales and marketing processes, all while maintaining impeccable attention to detail.

This year, I'm fully immersed in scaling⚡️Ludic to new heights, exploring opportunities in the affordable luxury lifestyle industry, and leveraging data-driven strategies to boost sales.

Before Ludic, I led the National Sales for RENÉE Cosmetics, an Indian makeup brand that empowers bold and beautiful women with innovative, cruelty-free products. I also had the privilege of working with Villain Lifestyle, a brand catering to unapologetic, unabashed, and unafraid men.

Throughout my 14-year journey in the industry, I've been involved💪🏼in numerous gripping projects and brands. From founding and operating my own company to exploring riveting startup ideas, my diverse experience has honed my expertise and industry insights.

A salesman with a verbal diarrhea. That’s what she said :)😅

I'm always open to connecting with fellow professionals, collaborators, and like-minded individuals. Let's engage🤘🏼and explore new possibilities in the dynamic world of consumer lifestyle brands. Feel free to reach out; I'd love to connect!

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Featured speaker at previous eChai events:
Ahmedabad Startup Day — Where the City’s Entrepreneurial Spirit Comes Alive : July Edition
+27
eChai's Startup Growth Meetup in Ahmedabad
Building Consumer Businesses: Ahmedabad edition
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles
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Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth

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eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.