More about Sujit Uttara Janardanan

Building @ Cropin | CMO | Building and scaling effective B2B marketing organizations since 2000

..

I am the Chief Marketing Officer at Cropin, a B2B Agtech company. My focus is on developing a new global product category and creating a brand that leads the digital transformation in agriculture. Previously, I was part of the founding team for Google Cloud in India and helped grow the business to take market share from AWS and Microsoft. I have also led marketing as VP at Aranca, and was part of the initial team at Amazon that drove growth for AWS in the Indian sub-continent.

I have over a decade of experience in taking cloud services to market and have consistently built world-class marketing capabilities for the organizations I have worked with, resulting in increased business revenue and brand recognition. I am a keen student and practitioner of B2B marketing and have been recognized as one of the 50 Most Talented CMOs of India in 2013 and 2015.

Throughout my 20-year career, I have held key marketing roles at companies like 3i Infotech and McAfee, where I led enterprise marketing in the India & SAARC region. I began my career at Sercon and have managed and rolled-out several BTL marketing campaigns for brands such as HUL, Cisco, Oracle and Symantec.

I believe that a strong focus on people and culture, an emphasis on building for scale, and a drive to constantly raise the bar and plan for 10x impact, has allowed me to consistently deliver value for the businesses I have worked with.

I hold a Hotel Management degree from IHMCTAN and a post-grad degree in management from IIM Kozhikode's Executive Management Education Programme. With a deep understanding of the IT ecosystem and complex enterprise decision-making process, I bring a keen sense for business-oriented marketing and strong execution capabilities to the table.

Signing up on our website is completely free! If you encounter any issues with profile or notice something unusual, please don't hesitate to report it to us. We're here to help ensure a smooth and secure experience.
Featured speaker at previous eChai events:
Marketing Strategies for Startups and SMEs
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group
"I have evolved from role of Community Builder to Startup Consultant to Startup Ecosystem Enabler to Angel Investor and now launching a Venture Studio and eChai has been a catalyst in my overall journey as Startup Evangelist since 13 years."
Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.

Blockchain Development
Timechain Labs

Global blockchain development services.

Coworking Spaces
CoKarma

Coworking space and community in Hyderabad.

FMCG Food and Retail
Hungrito

Building experiences through food fests.

Marketing Tools
Creatosaurus

All-in-one creator stack for storytelling.

FinTech and Financial Services
MYCPE ONE

Comprehensive suite of services for CPA & Accounting firms.

ERP
Biziverse

Powerful ERP and CRM software.