More about Sumit Karranji

Who Am I ✅

Entrepreneur by DNA, I had a short corporate career working with Suzuki, Allianz before jumping into the startup mode in 2009. 

A 3X entrepreneur by definition, the one startup I built impacting 1000's was DSYH - Don't Scratch Your Head.

It is a SaaS platform helping ecommerce brands & Amazon sellers find revenue leakages in their financial transactions. 

The platform helped Ecommerce Heads and CFO's to identify $10 Million+ worth of leakages and assisted users to claim the money back from marketplaces.

What am I upto now? ✅

Eventually we got acquired by a global Omnichannel software leader Vinculum Group.

Backed by Accel & IvyCap, Vinculum helps brands and retailers to sell from anywhere, faster. 

I head the business unit of Payment Reconciliation globally and also lead the Country as a Sales Leader for OmniChannel solutions. 

How would I add value to you? ✅

In todays world, customers shop from anywhere and brands need to be present with open arms be it on marketplaces, webstores, offline stores, whatsapp, social commerce platforms. 

I help brands to become true omnichannel and direct to their consumers with 150+ integrations of global/hyperlocal marketplaces like Amazon, Flipkart, Lazada et al along with 3PLs like Bluedart, Fedex, DTDC, Delhivery and front end platforms like Magento, Shopify, Salesforce Cloud etc.

Of the 800+ brands that we work with, some names you can resonate with are Nykaa, MyGlamm, Skechers, Manyawar, Procter & Gamble, Shadowfax, Bluedart, Harman, Swiggy etc.

You can email me to know more about how I can help you: [email protected]

About me personally: 🙋🏽

At weekends, I engage with early stage startups, incubators helping them with Go To Market Strategy and business plans.

I serve in the mentor panel at prestigious startup incubators like CIIE, IIMA , GUSEC - Gujarat University, AISEA - IIT Hyderabad.

A proud father to a cute munchkin, I love to write, sing and aspire to be a professional keynote speaker most certainly by 2021 end. -:) 

I believe that your vibe attracts your tribe and what you feel and think becomes true. The life that we live is a sum-product of what we think all the time. 

Hence, I strive to be positive, enthusiastic and have a strong deterrence towards negative talks/people. 🚫

If you are an alumni of RMIT, Melbourne or Harvard Business School Online - please ping as we share the same alma mater.


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Featured speaker at previous eChai events:
The Ultimate Startup Growth Meetup in Ahmedabad
Mumbai Startup Meetup
Friends of eChai Startup Social
eChai's Startup Growth Meetup in Ahmedabad
Startup Growth Networking Meetup in Mumbai
Startup Growth Networking Meetup in Ahmedabad
D2C Founders Meetup in Ahmedabad
The Art of Business Valuation for Startups and SMEs during Funding and M&A
D2C Founders Meetup in Ahmedabad x VentureStudio
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth - Founder at LegalWiz.in and Hire4Higher Consulting
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav - Founder @ Upsquare & House of Starts • Angel Investor + LP
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.