Why we picked it Trends form inside niche communities long before they reach a podcast or a trend report, and this piece is a concrete playbook for mining them. It walks through pulling recurring complaints from subreddits, reading one and two star reviews on G2 and Capterra for feature gaps, and sitting in the right Slack and Discord channels to hear the language people actually use. Read it as a repeatable process for narrowing many raw signals down to a few worth acting on, not a guarantee any one idea is a winner.
How I use Reddit and AI to find winning startup ideas
From Alexander Young's blog by Alexander Young ~12 min read
- Watch for the same pain point or "why hasn't someone built this" question repeating across communities, that recurrence is the early signal, not a single loud post.
- Mine one and two star reviews on G2, Capterra, and similar sites for missing integrations and feature gaps that established tools keep ignoring.
- Contribute in niche Slack and Discord spaces before you pitch, then run short interviews, so you catch problems while they are still forming rather than after they are obvious.