Article · Help page
Add or claim your Business Profile (Google Business Profile Help)
Google · support.google.com Free Beginner
Google's own steps for creating a profile at business.google.com/add or claiming one that already shows on Maps. It confirms adding or claiming a profile costs nothing.
- Search your business name and city on Maps first; if a profile exists, choose Claim this business instead of creating a duplicate.
- Check the address meets Google's address guidelines before you submit.
- Use the Google Account you will keep; ownership sits with that account.