So aaj baat karte hai Sales ki , Sales kya hai and jo bhi hai that is according to me. We can agree to disagree. (This is not AI generated :D )
So I was fired from my job in 2007 for being the worst salesman, as my sales for 6 months was ZERO. That was my first sales job as well.
Fir koi job nahi de raha tha to I started on my own, apporached 200+ customers for my services and finally I got it. It's not the subject of classroom learning but the subject of Action. Do 100 cold calls and you will know and you can see the difference between your first cold and call and 100th.
Then to sharpen my skills, I started learning Sales Techniques and Psychological techniques but at the end Click wahi hua jo hona chahiye tha, today I consider myself a good salesman. My learnings in this journey are
- You don't need techniques but you need authenticity
- Sales is not about processes, openings and closures but It's about People , Understanding people is the key.
- Instead of selling, focus on value creation (waise ye sab pahele bhi 100 baar sun ya padh chuke honge )
- If you have empathy , connection , authenticity, Integrity then you understand your customer , team members , partners far better way and that's the key to sales.
- Last is face your fear. Cold calls are most difficult for many people but once you pick up the call and talk like a human , you will realize that person on other side is same and you can have a good talk at least.
Photo story : I am doing what I love doing most, Sales.
So I was fired from my job in 2007 for being the worst salesman, as my sales for 6 months was ZERO. That was my first sales job as well.
Fir koi job nahi de raha tha to I started on my own, apporached 200+ customers for my services and finally I got it. It's not the subject of classroom learning but the subject of Action. Do 100 cold calls and you will know and you can see the difference between your first cold and call and 100th.
Then to sharpen my skills, I started learning Sales Techniques and Psychological techniques but at the end Click wahi hua jo hona chahiye tha, today I consider myself a good salesman. My learnings in this journey are
- You don't need techniques but you need authenticity
- Sales is not about processes, openings and closures but It's about People , Understanding people is the key.
- Instead of selling, focus on value creation (waise ye sab pahele bhi 100 baar sun ya padh chuke honge )
- If you have empathy , connection , authenticity, Integrity then you understand your customer , team members , partners far better way and that's the key to sales.
- Last is face your fear. Cold calls are most difficult for many people but once you pick up the call and talk like a human , you will realize that person on other side is same and you can have a good talk at least.
Photo story : I am doing what I love doing most, Sales.
The eChai Effect - In Their Words
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth
Growth and Tech, Sheth Info
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh
Chief Everything Officer at Tej SolPro
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani
Founder, 58miles
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
