Magenta provides powerful reports and insights that drive sales growth by integrating with ERPs like Tally, Busy, SAP etc.
I was associated with iBall Brand since 2001 and Vikalp joined in 2008 and we did lot of projects together for 11 years.
When I discussed about the idea of making a business intelligence software with Vikalp, he immediately came to Ahmedabad from Delhi to discuss about the next steps.
Our approach to defining co-founder roles was intuitive rather than structured. Vikalp naturally gravitated towards product management due to his deep tech background and passion. Our mutual understanding was that, regardless of our individual expertise areas, we would maintain an open dialogue, challenging and questioning each other's decisions.
This dynamic allows us to progress collectively, guided by the strong conviction of the decision-maker in any given situation.
The eChai Effect - In Their Words
"I attended my first eChai event 3 yrs back, and no one knew me in the market. Over the next three years, eChai didn’t only help me with knowledge or networking, but it gave me an identity from being unknown to now being recognized by a group of inspirational entrepreneurs connected with eChai, who have been gracious enough to acknowledge me and Digipple."
Viraj Rajani
Co-Founder, Digipple
"eChai has been a game changer in my journey. It connected me with real people, real support and real opportunities. From building HMMBiz to launching Mindalcove, eChai has played a key role at every step. Grateful to be part of a community that truly believes in growing together."
Hardik Manwani
CTO, Mind Alcove
"eChai isn’t just a startup community … it’s a mindset . eChai has been one of the most impactful communities in my entrepreneurial journey. It’s been a turning point . In a world where building something can often feel isolating, eChai gave me a sense of belonging. I’ve found mentors, collaborators, and friends here — people who genuinely want to see you succeed. It’s a space where ideas are challenged, actions are celebrated, and founders grow not just in scale, but in clarity and confidence. From late-night ideas to early-morning pitches, this community has quietly but powerfully shaped the way I build, think, and dream. I’ll always be grateful for the way eChai creates spaces where founders don’t just grow businesses — they grow together."
Koumal Kalantry
Founder, Bignano Ventures
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
