At Ahmedabad University's eChai meetup, hosted by the university's incubation center, I had the privilege of engaging with a panel of entrepreneurs who had appeared on Shark Tank India.

They candidly shared insights into their experiences on the show, revealing the realities behind the scenes, the impact of the exposure, and the invaluable feedback they received from the sharks. Additionally, they delved into their ongoing challenges and future plans for their ventures.

Their narratives of resilience and determination in overcoming obstacles were truly captivating.

The distinguished panelists included Raj Shah Co-Founder of WeHear; Payal Pathak and Soham Payal Pathak Co-Founders of The Simply Salad; Nayan Shah Co-Founder of Maisha Lifestyle; and @illesh sharma Founder of Same Notification.

Here are few notable takeaways from the discussion:

  • Establishing quality control in franchise models poses significant challenges in the Indian market.

  • Providing personalized attention during the startup phase nurtures enduring customer loyalty.

  • A distinct and recognizable brand identity is paramount for customer recall and loyalty.

  • Startups with high cash burn rates face heightened scrutiny in today's business landscape.

  • Crafting relatable content on platforms like Instagram enhances brand appeal and desirability.

  • Exceeding customer expectations is pivotal for young startups to foster loyalty and growth.

  • Transparency and authentic storytelling serve as cornerstones for building trust with both customers and partners.

  • Early recruitment of talented individuals drives both organizational growth and employee commitment.

  • Cultivating a robust professional network is essential, even if immediate benefits may not be apparent.

  • Maintaining humility and perseverance proves instrumental during challenging phases of business.

I extend my gratitude for the opportunity to participate in these enriching events and to connect with these inspiring entrepreneurs.

Special acknowledgment goes to Jatin Chaudhary from eChai Ventures for orchestrating such impactful conferences that unite our startup community.

The eChai Effect - In Their Words

“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav - Founder @ Upsquare & House of Starts • Angel Investor + LP
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles
"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati - Founder, Redicine Medsol
Kush Prajapati
Founder, Redicine Medsol

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