I take this opportunity to pay my heartfelt tributes to Alji Bhai Marediya, the esteemed owner of Hotel Aaram in Paldi. Had it not been for him, Hearty Mart wouldn’t have existed.

In my business, there isn’t any co-founder, but Alji Bhai can be considered as one, for he was instrumental in convincing the initial partners of our Juhapura store. It was because of him that we were able to create our first store. From the store infrastructure creation to its launch, he played an active part, as I was still working with an advertising agency and couldn’t devote much time initially.

Alji Bhai had always been an entrepreneur, starting from a diamond cleaning outfit to running a hotel in Ahmedabad. His business insights and acumen during the initial stages of my entrepreneurial journey were a great help.

I knew Alji Bhai since my early teens and often visited his hotel in Paldi, which was in my neighborhood. We developed a bond and mutual respect, and that is how we came together.

Today, though he is no longer with us, we remember him for his unmatched contribution to my venture. His legacy lives on in the success of Hearty Mart, and his memory continues to inspire us everyday.

The eChai Effect - In Their Words

"eChai is playing biggest role in my personal and professional life together. Its a community where i meet like minded people to share idea and learn from their idea. Even while playing cricket i learn something and i implement something new from that learning. Its my entry point for building network in different countries where my base is not established yet. Personally my only fun activity day in a week is eChai cricket and social."
yash shah - Chairman, ES Group of Companies
yash shah
Chairman, ES Group of Companies
"eChai has been a game changer in my journey. It connected me with real people, real support and real opportunities. From building HMMBiz to launching Mindalcove, eChai has played a key role at every step. Grateful to be part of a community that truly believes in growing together."
Hardik Manwani - CTO, Mind Alcove
Hardik Manwani
CTO, Mind Alcove
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles

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