According to a research study, our brain makes upward of 35,000 decisions each day. That adds up to millions of decisions in our lifetime - some decisions are big and some small. Some will shape and change our future forever such as which college to go, or which job to take. While some will be insignificant like what to eat for lunch today or what to wear to the office.

There are only two things that will determine how our life turns out:

1. Luck
2. Quality of our decisions

Fortunately or unfortunately, we only have control over one of these two. Therefore, it is extremely important to have a high-quality decision process.

Recently I started reading "How to Decide" by Annie Duke, an American former professional poker player and I've been hooked from the first few pages. The book provides you with invaluable insights and frameworks to make thoughtful and strategic decisions that can set you apart personally and professionally. Whether it is navigating your career moves, business strategies, or personal choices, the book offers practical tools, like decision trees and backcasting, to systematically analyze options and potential outcomes.

If you are looking to improve your decision-making process, then do give this a read. 

The eChai Effect - In Their Words

"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth - Growth and Tech, Sheth Info
Heet Sheth
Growth and Tech, Sheth Info
"I have evolved from role of Community Builder to Startup Consultant to Startup Ecosystem Enabler to Angel Investor and now launching a Venture Studio and eChai has been a catalyst in my overall journey as Startup Evangelist since 13 years."
Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.