Any service-based company founder I meet, invariably at least once mention that they want to build a product or they want to make a transition from service-based to product-based business! 😀
While many entrepreneurs are pursuing it, very few succeed.
To learn the challenges faced by entrepreneurs in this pursuit, "Transitioning from IT Services to SaaS Products" was organized by eChai Ventures at IIMA Ventures.
Yash Shah shared his experiences of a successful transition for Service based to SaaS product company and we had some insightful interactions on various points.
Some of the learning nudgets from the meetup:
👉 Start promoting product as soon as you start building product not after it is ready to launch. Most of the founders wait till MVP is ready and then start looking for initial customers to get their feedback. Instead of that, it was suggested that it is preferred to start searching for clients as soon as the development of the product starts.
👉 The challenges we face in service based company would be more or less same ( client not paying on time, employees churn rate, etc.) even when the company is scaled. While in SaaS company, as the product scales, the problems would be different at each stage of 100 customers, 10000 customers or a million customers. So, as a founder, you have to be prepared for managing new challenges and finding solution for it.
👉 Customers can come up with N number of requests or features in your product. It is not advisable to go for building each feature that is requested. Customization can be done up to some level but you have to put some line to it. If customer is ready for paying customization, that then can be prioritized.
👉 Having a product based company requires a completely different mindset than having a service based company. So, if you are trying both then keep both the teams separate and do not mix them up.
Overall, it was a great learning experience and interacting.
Kudos to Jatin Chaudhary for his efforts to bring all the people together. Looking forward to attending more knowledge sharing sessions.
While many entrepreneurs are pursuing it, very few succeed.
To learn the challenges faced by entrepreneurs in this pursuit, "Transitioning from IT Services to SaaS Products" was organized by eChai Ventures at IIMA Ventures.
Yash Shah shared his experiences of a successful transition for Service based to SaaS product company and we had some insightful interactions on various points.
Some of the learning nudgets from the meetup:
👉 Start promoting product as soon as you start building product not after it is ready to launch. Most of the founders wait till MVP is ready and then start looking for initial customers to get their feedback. Instead of that, it was suggested that it is preferred to start searching for clients as soon as the development of the product starts.
👉 The challenges we face in service based company would be more or less same ( client not paying on time, employees churn rate, etc.) even when the company is scaled. While in SaaS company, as the product scales, the problems would be different at each stage of 100 customers, 10000 customers or a million customers. So, as a founder, you have to be prepared for managing new challenges and finding solution for it.
👉 Customers can come up with N number of requests or features in your product. It is not advisable to go for building each feature that is requested. Customization can be done up to some level but you have to put some line to it. If customer is ready for paying customization, that then can be prioritized.
👉 Having a product based company requires a completely different mindset than having a service based company. So, if you are trying both then keep both the teams separate and do not mix them up.
Overall, it was a great learning experience and interacting.
Kudos to Jatin Chaudhary for his efforts to bring all the people together. Looking forward to attending more knowledge sharing sessions.
The eChai Effect - In Their Words
"eChai is playing biggest role in my personal and professional life together. Its a community where i meet like minded people to share idea and learn from their idea. Even while playing cricket i learn something and i implement something new from that learning. Its my entry point for building network in different countries where my base is not established yet. Personally my only fun activity day in a week is eChai cricket and social."
yash shah
Chairman, ES Group of Companies
"eChai isn’t just a startup community … it’s a mindset . eChai has been one of the most impactful communities in my entrepreneurial journey. It’s been a turning point . In a world where building something can often feel isolating, eChai gave me a sense of belonging. I’ve found mentors, collaborators, and friends here — people who genuinely want to see you succeed. It’s a space where ideas are challenged, actions are celebrated, and founders grow not just in scale, but in clarity and confidence. From late-night ideas to early-morning pitches, this community has quietly but powerfully shaped the way I build, think, and dream. I’ll always be grateful for the way eChai creates spaces where founders don’t just grow businesses — they grow together."
Koumal Kalantry
Founder, Bignano Ventures
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth
Growth and Tech, Sheth Info
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
