Last week, we hosted a Round Table in Pune for CallHippo on “The Future of Business Communication.” The room was packed with folks from big call centers and IT giants, all trying their best to look very futuristic 😁 .
The hot topic? AI. And somewhere between the coffee breaks we collectively coined a term: The Fear of the Nokia Fate.
Here’s the gist: Every organization is throwing money at AI like it's a Black Friday sale. Why? FOMO. Everyone’s terrified of missing out on the next big thing, even though most of them don’t have a clue what they’re actually trying to achieve.
Now, here's the kicker: Every time someone in the organization dares to ask, “Hey, should we maybe figure out our goals before burning more money on AI?” another person stands up and dramatically says, “Remember Nokia?” Cue collective gasps.
The Nokia legend goes like this: Nokia didn’t embrace smartphones fast enough and poof!—they vanished into the corporate Bermuda Triangle. Never mind that the story is oversimplified; it’s the mic-drop moment in every AI debate. Nobody argues after the Nokia card is played.
And that’s how we arrived at The Fear of the Nokia Fate—the corporate boogeyman ensuring that AI budgets stay bloated and slightly aimless. Because nobody wants to be the next Nokia.
Here are the people who were there at the round table and contributed to coining this term:
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh
Chief Everything Officer at Tej SolPro
“I have no hesitation in saying that my association with eChai has been a gateway into the startup ecosystem. Through this platform, I’ve had the opportunity to connect with many young and dynamic entrepreneurs. These interactions have been immensely enriching - I’ve learned a great deal and have always tried to offer guidance whenever approached. It’s a truly symbiotic relationship that I deeply value, and it wouldn’t have been possible without eChai.”
Syed Nadeem Jafri
Founder, Hearty Mart
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
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