Bold vision for Brands.Live in 2025
Our goal is to make Brands.live the best platform for SMEs and MSMEs to easily produce powerful brand content by the end of 2025. In addition to growing our content library to over 2 million assets serving a variety of businesses and cultures, our goals are to achieve 10 million app downloads worldwide.
Additionally, we are launching Brandspot365, a digital firm that operates virtually and specializes in creating customized content for Indian SMEs.
We're concentrating on AI-driven personalization: creating technologies that enable companies to produce distinctive, pertinent marketing collateral in a matter of seconds.
Global Expansion: Adding multilingual support and culturally appropriate templates to the platform.
Community Building: Assisting business owners and exchanging knowledge by collaborating with local chambers, business associations, and industry experts.
Seizing the Opportunity
The most intriguing trend in our sector is the convergence of creativity and artificial intelligence. Even the smallest companies can now market like Fortune 500 companies because to the development of generative AI technologies, which are democratizing access to top-notch creative talents.
Generative AI Integration: to produce films, visuals, and templates in real time that are tailored to the user's industry, audience tastes, and brand tone.
Content Requirements: Pre-designed creatives for branding during the year help companies meet the increasing need for digital content by putting an emphasis on supplying templates and promotional materials that are specifically created and in line with brand messaging.
Excellence in Service: To meet the intricate needs of content development, the Indian market needs assistance and support. To meet Masses' branding needs, we are broadening our support and service portfolio.
Evolving as a Founder
I’m most excited about building a culture of innovation and collaboration within our team. Learning and education team towards AI agent creation and building new age products for wider impact in the Branding and Marketing domain.
On a personal level, I’m prioritizing achieving a smarter work practice. I will be achieving an athlete's body before 19 September 2025 this year.
The eChai Effect - In Their Words
"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati
Founder, Redicine Medsol
“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP
"eChai has been a game-changer for Hungrito, providing us with invaluable connections, insights, and opportunities that have significantly fueled our growth. eChai has introduced us to a global network of entrepreneurs and experts, fueling our growth and opening doors to new opportunities from Ahmedabad to Dubai. The community has become like a second family to us, providing support, guidance, and valuable insights as startup entrepreneurs."
Sahil Shah
Founder- Hungrito & Netsavvies. Digital Marketing Evangelist
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
