Got a chance to host an insightful webinar of eChai Ventures , thanks to Malav Warke and Jatin Chaudhary
Last Sunday, hosted a webinar on the psychology of colours for brands by Sarvinder Singh and wow, my mind is blown! 🎨
Let me share some fascinating insights:
Fanta's orange isn't just random - it's designed to make you feel fun and peppy! And that YouTube red? It's actually triggering that "just one more video" feeling we all know too well.
Here's what blew my mind: those pink and purple colors you see everywhere in apps? They're fire elements that keep us scrolling (now I know why I can't put my phone down! 😅).
Next time you're ordering food on Zomato, notice how their colors make you feel. And ever wondered why so many growth-focused brands use green? It's all about that progress and development mindset!
These little color choices are shaping our daily digital experiences more than we realize. Pretty fascinating stuff, right?
Last Sunday, hosted a webinar on the psychology of colours for brands by Sarvinder Singh and wow, my mind is blown! 🎨
Let me share some fascinating insights:
Fanta's orange isn't just random - it's designed to make you feel fun and peppy! And that YouTube red? It's actually triggering that "just one more video" feeling we all know too well.
Here's what blew my mind: those pink and purple colors you see everywhere in apps? They're fire elements that keep us scrolling (now I know why I can't put my phone down! 😅).
Next time you're ordering food on Zomato, notice how their colors make you feel. And ever wondered why so many growth-focused brands use green? It's all about that progress and development mindset!
These little color choices are shaping our daily digital experiences more than we realize. Pretty fascinating stuff, right?
The eChai Effect - In Their Words
"eChai is playing biggest role in my personal and professional life together. Its a community where i meet like minded people to share idea and learn from their idea. Even while playing cricket i learn something and i implement something new from that learning. Its my entry point for building network in different countries where my base is not established yet. Personally my only fun activity day in a week is eChai cricket and social."
yash shah
Chairman, ES Group of Companies
“I have no hesitation in saying that my association with eChai has been a gateway into the startup ecosystem. Through this platform, I’ve had the opportunity to connect with many young and dynamic entrepreneurs. These interactions have been immensely enriching - I’ve learned a great deal and have always tried to offer guidance whenever approached. It’s a truly symbiotic relationship that I deeply value, and it wouldn’t have been possible without eChai.”
Syed Nadeem Jafri
Founder, Hearty Mart
“eChai has been that turning point in my journey. It gave me a platform when I wasn’t looking for visibility but needed direction. Over the years, it became more than just a network. It became my tribe; a place where conversations sparked collaborations, and strangers became trusted sounding boards. What I value most is how effortlessly eChai brings people together - no airs, no filters, just genuine people with shared dreams. I owe a lot to this community and to Jatin, whose consistency and belief in people have shaped journeys like mine. Forever grateful to be part of something so real.”
Rushabh Shah
Managing Partner - STIR Advisors
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
