Got a chance to host an insightful webinar of eChai Ventures , thanks to Malav Warke and Jatin Chaudhary
Last Sunday, hosted a webinar on the psychology of colours for brands by Sarvinder Singh and wow, my mind is blown! 🎨
Let me share some fascinating insights:
Fanta's orange isn't just random - it's designed to make you feel fun and peppy! And that YouTube red? It's actually triggering that "just one more video" feeling we all know too well.
Here's what blew my mind: those pink and purple colors you see everywhere in apps? They're fire elements that keep us scrolling (now I know why I can't put my phone down! 😅).
Next time you're ordering food on Zomato, notice how their colors make you feel. And ever wondered why so many growth-focused brands use green? It's all about that progress and development mindset!
These little color choices are shaping our daily digital experiences more than we realize. Pretty fascinating stuff, right?
Last Sunday, hosted a webinar on the psychology of colours for brands by Sarvinder Singh and wow, my mind is blown! 🎨
Let me share some fascinating insights:
Fanta's orange isn't just random - it's designed to make you feel fun and peppy! And that YouTube red? It's actually triggering that "just one more video" feeling we all know too well.
Here's what blew my mind: those pink and purple colors you see everywhere in apps? They're fire elements that keep us scrolling (now I know why I can't put my phone down! 😅).
Next time you're ordering food on Zomato, notice how their colors make you feel. And ever wondered why so many growth-focused brands use green? It's all about that progress and development mindset!
These little color choices are shaping our daily digital experiences more than we realize. Pretty fascinating stuff, right?
The eChai Effect - In Their Words
"eChai has been a game-changer for Hungrito, providing us with invaluable connections, insights, and opportunities that have significantly fueled our growth. eChai has introduced us to a global network of entrepreneurs and experts, fueling our growth and opening doors to new opportunities from Ahmedabad to Dubai. The community has become like a second family to us, providing support, guidance, and valuable insights as startup entrepreneurs."
Sahil Shah
Founder- Hungrito & Netsavvies. Digital Marketing Evangelist
"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh
Founder, MyCPE One
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh
Chief Everything Officer at Tej SolPro
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
