Got a chance to host an insightful webinar of eChai Ventures , thanks to Malav Warke and Jatin Chaudhary

Last Sunday, hosted a webinar on the psychology of colours for brands by Sarvinder Singh and wow, my mind is blown! 🎨

Let me share some fascinating insights:

Fanta's orange isn't just random - it's designed to make you feel fun and peppy! And that YouTube red? It's actually triggering that "just one more video" feeling we all know too well.

Here's what blew my mind: those pink and purple colors you see everywhere in apps? They're fire elements that keep us scrolling (now I know why I can't put my phone down! 😅).

Next time you're ordering food on Zomato, notice how their colors make you feel. And ever wondered why so many growth-focused brands use green? It's all about that progress and development mindset!

These little color choices are shaping our daily digital experiences more than we realize. Pretty fascinating stuff, right?

The eChai Effect - In Their Words

"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati - Founder, Redicine Medsol
Kush Prajapati
Founder, Redicine Medsol
"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One
"I attended my first eChai event 3 yrs back, and no one knew me in the market. Over the next three years, eChai didn’t only help me with knowledge or networking, but it gave me an identity from being unknown to now being recognized by a group of inspirational entrepreneurs connected with eChai, who have been gracious enough to acknowledge me and Digipple."
Viraj Rajani - Co-Founder, Digipple
Viraj Rajani
Co-Founder, Digipple

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.