The "Fundraising for Startups: Panel Conversation" event held in at Ahmedabad University in association with Venture Studio, on November 24, 2023, featured a diverse group of speakers.
Key participants included Jatin Chaudhary from eChai Ventures as host; Yash Shah, Co-Founder of Clientjoy; Mrunali SN Parikh, Senior Investment Analyst at Tanas Capital; Sushil Agrawal, Founder & CEO of Saarthi Pedagogy; Rishit Shah, Chief Product & Technology Officer at Kinetiq, and several other notable figures from the startup and investment sectors.
The panel of speakers provided valuable insights on the do's and don'ts of raising funds for startups.
There are no permanent ‘No’s. When an investor passed on your deal, ask for permission to keep them updated every quarter and then enrol them into a list to which you send out a quarterly update across your product, team and growth. You never know when interest in your startup might peak.
Fundraising is a full-time activity for 1 founder. Pitch to as many people as you can. Pitch, Ask for feedback, improve, repeat.
At early stages, valuation is more of an art than a science. Ultimately, when you are at the negotiating table - everything falls back to how desperate you are to raise and how convinced they are to invest in you.
1. It is crucial to meticulously select a list of venture capitalists whose interests align with those of your company. This strategic alignment ensures that both parties are working towards common goals, thereby fostering a more fruitful and synergistic partnership.
2. View funding primarily as a catalyst for growth. Often, funds raised merely for the purpose of survival can lead a company into a detrimental cycle. Instead, focus on utilizing capital to accelerate development and expansion, thereby enhancing the company's long-term viability and success.
3. Be aware that certain aspects of your business may raise concerns or 'red flags' from an investor's perspective. It is imperative to continuously strengthen the 'green flags' or positive aspects of your venture. By reinforcing these strengths, you can effectively mitigate the impact of any potential red flags and present your business in a more favourable light to potential investors.
1) It is very important to know/understand when is the right time to raise funds. Don’t raise at the last minute else you won’t have any leverage. Also consider there may be multiple ways to increase your company’s cash including debt options
2) In the struggle between balancing funds and growing customers, try to focus on growing customers using any means necessary. Remember if there is growth, funds will follow.
3) During the process of raising funds, anything could go wrong. Don’t rest just because you have a signed term sheet. It’s never over until the funds are in your bank account.
4) Having some kind of leverage is the most important thing while raising funds.
You can have leverage if,
a) your growth is strong b) multiple VCs are interested in putting money creating competitive situations c) founders have a history of building successful companies before
- You should have a clear plan for atleast next 12 months that can be seen on excel sheet, which clearly shows, what this fund raise is going to achieve for you.
- Start the process 4-6 months before you actually need the funds
- Get an understanding of funds portfolio/thesis/decision making process by reaching their portfolio companies prior to pitching.
Don'ts
- Try not to mention about valuations untill explicitly asked. Do not become rigid on a number, try to negotiate and substantiate your number.
- Don't keep high hopes from 1 single investor, keep talking to multiple people at the time. But at same time be transparent about the options to them, whenever you start doing serious conversations on terms and stuff
- Do not mess your cap table with number of people, keep it as clean as possible, it makes your life much much more easy when raising next rounds!
"eChai isn’t just a startup community … it’s a mindset . eChai has been one of the most impactful communities in my entrepreneurial journey. It’s been a turning point . In a world where building something can often feel isolating, eChai gave me a sense of belonging. I’ve found mentors, collaborators, and friends here — people who genuinely want to see you succeed. It’s a space where ideas are challenged, actions are celebrated, and founders grow not just in scale, but in clarity and confidence. From late-night ideas to early-morning pitches, this community has quietly but powerfully shaped the way I build, think, and dream. I’ll always be grateful for the way eChai creates spaces where founders don’t just grow businesses — they grow together."
Koumal Kalantry
Founder, Bignano Ventures
"eChai has been a game changer in my journey. It connected me with real people, real support and real opportunities. From building HMMBiz to launching Mindalcove, eChai has played a key role at every step. Grateful to be part of a community that truly believes in growing together."
Hardik Manwani
CTO, Mind Alcove
“eChai has been that turning point in my journey. It gave me a platform when I wasn’t looking for visibility but needed direction. Over the years, it became more than just a network. It became my tribe; a place where conversations sparked collaborations, and strangers became trusted sounding boards. What I value most is how effortlessly eChai brings people together - no airs, no filters, just genuine people with shared dreams. I owe a lot to this community and to Jatin, whose consistency and belief in people have shaped journeys like mine. Forever grateful to be part of something so real.”
Rushabh Shah
Managing Partner - STIR Advisors
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
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