With over 20 years of experience in global tech powerhouses, professional services, and start-ups, Shruti Batra has navigated the complexities of B2B marketing, driving measurable growth across organizations.
From transforming a struggling digital marketing unit into a thriving 250-member powerhouse to building well-oiled marketing engines, Shruti Batra has consistently turned challenges into growth opportunities. Her expertise spans digital transformation, CRM implementation, and scalable solution activation, delivering results that matter.
In 2023, Shruti Batra transitioned from corporate leadership in India to establish WhiteSpace Thinking in the U.S.—a move that reinforced her belief that success comes from daring to ask, “What if you fly?” instead of “What if you fall?”
Believing true innovation thrives in the spaces between the obvious, Shruti Batra focuses on solving real problems for real people. At WhiteSpace Thinking, she provides the strategies and support to help businesses grow through collaboration and innovation.
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.