Good Strategy Bad Strategy
The Difference and Why It Matters
Most strategy is fluff; real strategy names the problem and acts.
Rumelt argues that most so-called strategy is empty goal-setting and slogans, while good strategy has a clear kernel: a diagnosis, a guiding policy, and coherent action. Drawing on cases from business, the military, and politics, he shows how to spot bad strategy and build the real thing.
Founders are pulled toward vision statements and growth targets that masquerade as strategy. This book gives them a rigorous test for whether their plan actually concentrates resources on a winnable problem.
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Questions, answered
What is Good Strategy Bad Strategy about?
Founders are pulled toward vision statements and growth targets that masquerade as strategy. This book gives them a rigorous test for whether their plan actually concentrates resources on a winnable problem.
Where can I find books founders recommend?
The eChai founder bookshelf ranks the books founders in the network recommend to each other.
