Which AI tool writes good product descriptions for my online store?
The generator built into your store or marketplace, for most sellers, with ChatGPT or Claude for anything it can't do. On Shopify, Sidekick drafts a description in the product editor from a title and a few keywords, in any language Shopify supports, at no extra cost; on Amazon, Seller Central's generative AI listing tools write the title, bullets and description from a few words, a product image or your website URL. For a large catalogue, Hypotenuse AI is built for ecommerce teams, writes in 40+ languages and is priced on a quote; Jasper (Pro $69 a seat a month, about 20% less billed yearly) suits a brand that wants one voice across ads and pages. ChatGPT and Claude have free plans and work well from a photo plus your spec sheet. Give every tool the facts and read the output: Shopify warns that generated text can add benefits you never gave it, which on food, cosmetics or supplements becomes a claim you must stand behind. The rule: the AI drafts, you supply the facts and approve.
Shopify's own steps for drafting a product description with Sidekick from the product admin: give it a title and keywords, then edit before saving; it works in every language Shopify supports.
Amazon's guide to its generative AI listing tools in Seller Central: create a listing from a few words, a product image or your website URL, in bulk, and generate A+ Content.
The most practical benefits-over-features primer for founders writing their own copy - concrete techniques (sensory language, future-pacing, social proof) rather than abstract theory.
An AI writer built for ecommerce catalogues: product descriptions, meta titles and category pages in 40+ languages, with brand guidelines enforced across SKUs; plans are quoted, with a free trial.
Jasper's plans for marketing teams that want one brand voice across ads, pages and product copy: Pro $69 a seat a month, about 20% less billed yearly, with a 7-day free trial.
OpenAI's plan page: ChatGPT is free to start, with Go, Plus and Pro plans for more use; the free plan can draft descriptions from a product photo and a spec sheet.
