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Analytics tools

Alternatives to Google Analytics

The other picks for analytics tools, each with when to pick it and its price as its maker's page states it. Google Analytics is on its own page, with its price and who on eChai uses it.

  1. 1
    Microsoft Clarity

    Heatmaps and session recordings on almost any website

    Microsoft Clarity vs Google Analytics, side by side

    Free forever, with no limits on traffic Read from clarity.microsoft.com on 10 November 2026 Free forever, no limits on traffic
  2. 2
    PostHog

    A software product that wants analytics, flags and tests in one

    PostHog vs Google Analytics, side by side

    Free every month up to set limits (1M analytics events and more); then pay-as-you-go for usage above them Read from posthog.com on 10 November 2026 Free tier that renews every month, no credit card, not a trial
  3. 3
    Mixpanel

    Your team lives in funnel and retention charts

    Mixpanel vs Google Analytics, side by side

    Free forever up to 1M events a month; Growth starts at $0 and is priced by event volume; Enterprise on quote Read from mixpanel.com on 10 November 2026 Free forever: up to 1M events and 10K session replays a month, unlimited seats, no card
  4. 4
    Data Studio

    A free live dashboard from Sheets, Analytics and Ads

    Self-service Data Studio: no charge; Data Studio Pro $9 per user per project a month Read from cloud.google.com on 10 November 2026 Free: The self-service tier is at no cost
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