Arjun Vaidya

V3 Ventures · Mumbai

Built and sold Dr. Vaidya's, and now publishes constantly on how Indian consumer brands actually get distribution

Why they're worth your time

He is one of the few Indian investors who publishes real distribution numbers instead of vibes: what it costs to acquire a customer online in India today, when a brand has to move into quick commerce and general trade, and why a pure online consumer brand hits a ceiling. Read him if your GTM ends in an Indian consumer's hands.

Background

Arjun Vaidya founded Dr. Vaidya's, taking a 150 year old family Ayurveda business online and building it into one of India's largest Ayurveda D2C brands before it was acquired by RPSG Ventures. He is now co-founder of V3 Ventures, the early stage consumer fund backed by Verlinvest, and was named to Forbes Asia 30 Under 30. He posts prolifically on LinkedIn about consumer brand building and appears widely on Indian startup podcasts and stages.

Known for

ICP Positioning Partnerships Community

Where they're public

Their own channels. Read the work first.

LinkedIn

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