Khadim Batti

Whatfix · Bengaluru

Talks publicly about selling enterprise software from Bengaluru into Fortune 500 accounts in the US

Why they're worth your time

He is specific about the hard part of India-to-US enterprise sales, the difference between what an India-based sales team can carry and what has to be hired on the ground. His accounts of the early pivot are a useful lesson in how an ICP decision determines every GTM choice that follows.

Background

Khadim Batti is co-founder and CEO of Whatfix, a digital adoption platform built out of Bengaluru that sells into large US enterprises. He speaks and writes about the mechanics of that motion: how the India and US sales teams differ, how the company chose to walk away from an early working product to go after a harder enterprise problem, and how enterprise software gets bought and then under-used. He publishes through the Forbes Technology Council and appears on India SaaS podcasts.

Known for

Enterprise sales GTM hiring ICP

Where they're public

Their own channels. Read the work first.

LinkedIn

On eChai

Khadim Batti is on eChai, so you can see where they've been and where they're going next.

See their eChai profile →

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