Publishes weekly outbound teardowns pulled from the live accounts he runs for Indian B2B teams selling globally
Why they're worth your time
The newsletter is drawn from accounts he is currently running, so the plays are dated and specific rather than evergreen advice. He is one of the few people writing about cold calling and cold email as an India-based rep dialling into US and global buyers, including the accent, timing and objection realities that come with it.
Background
Srivaradha Vanamamalai built outbound functions at Loop Subscriptions and Outplay from scratch and worked inside VWO and Kovai.co, and says he has built or trained twelve outbound teams and placed over 200 BDRs. He runs Sales Tantra, which trains BDR teams on the full outbound craft from ICP and list building through cold calls, email and follow up. He publishes a weekly newsletter on what is working in outbound, daily LinkedIn teardowns, and a paid outbound program, and has written for the Outplay blog.