Put AI inside your product

Ship AI features users actually feel, not a bolted-on chatbot.

3 steps, 31 questions, laid out in the order you'll hit them

Each step is a topic with the real questions founders ask; open whichever one you're stuck on for the answer and the resources on it.

1. 1
   AI in Your Product

   Should my startup add AI features, and which ones actually matter to users? 20 → How do founders ship their first AI feature (APIs, wrappers, RAG in plain terms)? 19 → How much does it cost to run AI features, and how do I keep costs sane? 19 → Which AI model should I build on (GPT, Claude, Gemini, open-source), and how do I avoid locking myself in? 17 → How do I test whether my AI feature actually works before launch (evals, in plain terms)? 18 → All 13 questions in AI in Your Product →
2. 2
   AI Agents

   What actually is an AI agent, in plain language? 18 → Why would a founder use agents instead of a chatbot or automation? 18 → What real tasks are founders delegating to agents today? 20 → How do I build my first agent without being technical? 20 → Which platform or framework should I build my agents on? 18 → All 15 questions in AI Agents →
3. 3
   Prompting

   Why do some people get 10x better results from the same AI tools? 4 → What are the 5 prompting techniques worth learning (and the ones that are outdated)? 4 → How do I give AI the right context about my business (projects, custom instructions, memory)? 5 →