Product management professional with 10 years of experience in creating Web, Mobile and API products.

Previously co-founded Finnie Technologies Pvt Ltd, an artificial intelligence solution to track expenses in real time. 

Start-up enthusiast, outcome oriented and always have an eye for detail. Vast experience in Product Launch, New Product Development (NPD), User Engagement, UI/UX, Payment Gateways and creating Product Roadmaps & Strategy. 

Proficiency and expertise in 
- Defining product vision and strategy 
- Concept to launch of product
- Defining Go – To – Market (GTM) strategies of product
- Product life cycle (PLC) and Agile Methodologies
- Creating wireframe and product specification document
- Analyzing user behavior, user engagement and traffic trends using Google Analytics
- Create and analyze conversion funnel to retain and monetize the traffic
- Competitor Analysis
- Increase success rate of payment gateways and wallets
- Third party integrations 
- SEO, ASO ( App store / Play store optimization), social media marketing and affiliate marketing

Certification: Google Certified Mobile App Analyst

Interests: Product Strategy for Growth & Monetization, Design thinking, Design Strategy, Mobile Products, Retail, e - Commerce, CLTV enhancement

Quote on User Engagement-
"Its competition between distractors to gain the attention"