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Why we picked it This is the rare sunset guide that walks through a real decision, Pendo retiring its own Trends report when usage fell to about 1 percent, so you see the actual signals and the sequence, not just theory. It gives you concrete triggers (dwindling usage, a newer feature that replaced the old one, direct feedback) and a practical checklist for stopping new usage, communicating a timeline, and migrating people off. Treat it as a starting point for building your own kill criteria, then adjust the thresholds to your product's scale.
How to effectively remove and retire a feature from your product
From Pendo by Mei Luo About 8 minute read
- Low or dwindling usage over time is the clearest signal, but pair the number with why: a feature nobody finds is different from one nobody wants
- Sunsetting is a process, not a switch: stop new usage first, tell existing users on a clear timeline, and hand them the alternative
- Get internal alignment across sales, success, and support before you announce anything externally