Building the Product
Product design & UX basics
Make it obvious, not clever.
I'm not a designer, how do I make my product not look terrible?
You don't need taste, you need a few rules. Use generous whitespace, a single accent color, limited font sizes, and clear hierarchy through size an...
What are the core UX principles every founder should know?
Make it obvious, not clever: match the user's mental model, show system status, prevent errors, and keep things consistent, Nielsen's 10 heuristics...
How do I know if my product is confusing to users?
Watch five real people try to use it without your help, you'll spot more problems in an afternoon than in a month of guessing. Cheap, frequent usab...
Should I learn Figma, and how much design do I really need?
Learn just enough Figma to wireframe screens and click through a flow before you build, Figma's own free learning hub gets you there fast. You don'...
Why does good design actually matter for an early-stage startup?
Because design is how users decide whether to trust you in the first three seconds, and confusion kills conversion faster than any missing feature....
What are the psychology 'laws' behind good UX?
A handful do most of the work: Hick's Law (fewer choices, faster decisions), Fitts's Law (make important targets big and close), and Jakob's Law (u...