Why we picked it The most accessible, practical intro to usability ever written, you can read it in a weekend and immediately fix your product. The definition of 'make it obvious, not clever.'
Don't Make Me Think, Revisited
From sensible.com by Steve Krug ~200 pages
- Self-evident design is the goal, kill anything that adds thinking.
- Users satisfice: they scan and click the first reasonable option.
- Cheap, frequent usability testing beats large formal studies.