๐ Excited to share insights from my talk at eChai Startup Saturday where we delved into the heart of GTM strategy for early-stage bootstrapped startups! ๐ผ
๐๏ธ The most burning question of the day for the panel being moderated by Gopi Krishna Gantala was: "How to plan a killer GTM strategy?"
Here's a quick breakdown of the key takeaways:
1๏ธโฃ Define Your Target Market/Audience: ๐ Start by identifying who your product is for and where to find them. This crucial step shapes your messaging and content strategy.
2๏ธโฃ Clarify Your Primary Objective - Branding or Selling: ๐ฐ Determine if your focus is on building brand awareness or driving immediate sales. This decision will guide your ROI calculations and budget alignment.
3๏ธโฃ Craft a Long-Term Vision: ๐ฎ What's your grand plan for the future? Do you want to build a #lifestylebusiness or work up towards a high value #investment table. Knowing this helps build a Unique Selling Proposition (#USP) and validates your business strategy.
Remember, the magic happens when these three factors align seamlessly! โจ
Big thanks to eChai Ventures & Jatin Chaudhary orchestrating such an incredible event, and The Headquarters for being a hospitable venue partner๐
Gratitude to the engaged audience and fellow panelists Shreyes Manyam & Pradeep Reddy many for making this Saturday a power-packed session of learning and collaboration. ๐ Let's keep the momentum going! ๐ผ
๐๏ธ The most burning question of the day for the panel being moderated by Gopi Krishna Gantala was: "How to plan a killer GTM strategy?"
Here's a quick breakdown of the key takeaways:
1๏ธโฃ Define Your Target Market/Audience: ๐ Start by identifying who your product is for and where to find them. This crucial step shapes your messaging and content strategy.
2๏ธโฃ Clarify Your Primary Objective - Branding or Selling: ๐ฐ Determine if your focus is on building brand awareness or driving immediate sales. This decision will guide your ROI calculations and budget alignment.
3๏ธโฃ Craft a Long-Term Vision: ๐ฎ What's your grand plan for the future? Do you want to build a #lifestylebusiness or work up towards a high value #investment table. Knowing this helps build a Unique Selling Proposition (#USP) and validates your business strategy.
Remember, the magic happens when these three factors align seamlessly! โจ
Big thanks to eChai Ventures & Jatin Chaudhary orchestrating such an incredible event, and The Headquarters for being a hospitable venue partner๐
Gratitude to the engaged audience and fellow panelists Shreyes Manyam & Pradeep Reddy many for making this Saturday a power-packed session of learning and collaboration. ๐ Let's keep the momentum going! ๐ผ

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eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.