PayAid is a dynamic smart router connecting businesses to multiple payment gateways and increasing sales by 30%.

My co-founder Phani and I met while we were working together in our erstwhile employer, HDFC Bank, we were a part of the same team managing strategic accounts for the bank.

In Dec'2020, when the bank's servers had an prolonged issue and merchants started asking us to route transactions to other payment gateways, Phani and I had long discussions on while we can not do this as bank employees, we can certainly do this as a Fintech TSP for businesses. Thus, PayAid was founded.

While both of us bring in completely different mindsets and skill sets to the business, we decided early on what the roles and responsibilities of both of us would be. Phani manages Tech and finance, and I manage sales and alliances with payment gateways and banks.

The eChai Effect - In Their Words

"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One
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Jaydip Parikh - Chief Everything Officer at Tej SolPro
Jaydip Parikh
Chief Everything Officer at Tej SolPro
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Hardik Manwani - CTO, Mind Alcove
Hardik Manwani
CTO, Mind Alcove

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