In the age of overselling and misselling, how do you truly drive sales?
An Incredible event hosted by eChai Ventures X GVFL Limited, delved into this very question: How to get early customers to scaling your sales.
Key Takeaways:
1. Listen & Ask the Right Questions: Allow your target customers to share their pain points. Avoid assumptions, and simply listen.
2. Don’t outsmart your customer.
3. Under Promise, Over Deliver:
It’s easier said than done. Making sales promises you can't keep damages your credibility in the long run.
4. Don’t sell to everyone.
If your customer is everyone then your customer is no one.
5. Invest in PR:
PR means Perception that drives Reality. Create Perception by investing in PR activity.
6. Base your research on facts, not assumptions.
7. Lead Magnets >> Money Magnets: Offer exceptional value through lead magnets to convert target customers into loyal fans.
Last not but least,
8. Find ways to collaborate with people:
Be the person that everyone wants to collaborate or be that person who collaborates with everyone, Read that again.
Thanks for sharing invaluable insights Jatin Chaudhary, Shrijay Sheth, Yash Shah , Vikas Mundhra, Kamal Bansal & Mihir Joshi.
An Incredible event hosted by eChai Ventures X GVFL Limited, delved into this very question: How to get early customers to scaling your sales.
Key Takeaways:
1. Listen & Ask the Right Questions: Allow your target customers to share their pain points. Avoid assumptions, and simply listen.
2. Don’t outsmart your customer.
3. Under Promise, Over Deliver:
It’s easier said than done. Making sales promises you can't keep damages your credibility in the long run.
4. Don’t sell to everyone.
If your customer is everyone then your customer is no one.
5. Invest in PR:
PR means Perception that drives Reality. Create Perception by investing in PR activity.
6. Base your research on facts, not assumptions.
7. Lead Magnets >> Money Magnets: Offer exceptional value through lead magnets to convert target customers into loyal fans.
Last not but least,
8. Find ways to collaborate with people:
Be the person that everyone wants to collaborate or be that person who collaborates with everyone, Read that again.
Thanks for sharing invaluable insights Jatin Chaudhary, Shrijay Sheth, Yash Shah , Vikas Mundhra, Kamal Bansal & Mihir Joshi.
The eChai Effect - In Their Words
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth
Growth and Tech, Sheth Info
"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati
Founder, Redicine Medsol
“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav
Founder @ Polynxt (EightQor Capital, Upsquare, House of Starts) • Architect & Capital Allocator
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
