I give up on thinking I know everything about marketing.
I give up on believing that sticking to what’s familiar will take me further.
And most importantly, I give up on underestimating the power of new ideas.
Attending this event completely flipped my perspective. Here’s why:
My way of thinking
I always thought marketing was about strategies, numbers, and perfect campaigns. But this event? It showed me it’s so much more than that.
It’s about people, relationships, and how you evolve your thinking to match the ever-changing world around you.
The Founder’s Touch is Crucial ↳ The team behind simply Salads shared how staying connected with your business as a founder can create trust and authenticity. ↳ It’s a reminder that your unique touch is what sets your brand apart in a crowded market.
Lesson? People connect with people, not just products.
Traditional Marketing Still Has Power ↳ Koumal Kalantry taught us that while digital is booming, traditional marketing strategies can still create a lasting impact. ↳ Combining the old with the new can future proof your brand while keeping it relatable. Takeaway? The medium might change, but the message stays timeless.
Think Bigger, Dream Bigger ↳ Meeting founders (some who’ve been featured on Shark Tank!) showed me the importance of pushing past limitations and broadening your perspective. ↳ Innovation happens when you challenge yourself to think beyond what’s possible.
If you’re a small founder or business owner, here’s the truth: your success isn’t about doing what’s trendy—it’s about doing what’s authentic to you.
Learn from the past, innovate for the future, and never stop building meaningful connections.
A heartfelt thanks to all the incredible founders I met for broadening my perspective and reminding me why I started this journey
"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh
Founder, MyCPE One
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani
Founder, 58miles
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.