The Impactful Teammate at Hearty Mart 

We have been in business for nearly 21 years now. It all began with the opening of our first store in Juhapura. None of us had any prior experience in retail or the FMCG industry, yet I had unwavering faith in Sabir Bhai, our first employee at Hearty Mart. His integrity and dedication stood out to us from the very beginning. Sabir Bhai has been with us since day one and, through his relentless hard work, commitment, and loyalty, he has risen to become the Managing Partner of the Juhapura store. Under his leadership, the store has grown into a thriving, profit-making outlet, embodying the success of our journey together.



A Defining Moment

After nearly four years of relentless effort and trying every trick in the book, the Juhapura store still hadn’t turned into a profit-making outlet in 2008. This was a major blow to Sabir Bhai and his team, who had worked tirelessly to achieve success. Despite their dedication, the outcome left them feeling demoralized.

After a thoughtful discussion with Sabir Bhai and his team, we decided to refurbish the store with brighter colors, hoping to lift the gloom that had crept into the team’s mindset and infuse them with renewed positive energy. The strategy worked, and the team regained their enthusiasm and drive.

What stood out to me most during this challenging period was Sabir Bhai’s remarkable composure and leadership. He played a pivotal role in motivating his team, even in the face of adversity. Thanks to his efforts, by the end of the 2009 financial year, the store finally turned a profit, and we achieved our goals.

Advice for Fellow Founders

Finding the right employee for a business is as crucial as finding the right venture capitalist or investor. My approach to hiring is straightforward: I prioritize virtues like integrity, honesty, and commitment over other skills. These moral qualities are deeply ingrained and cannot be taught, unlike technical skills or communication abilities, which can be developed with time and effort.

An honest and committed employee possesses the foundational qualities needed to lead a team effectively. With the right support and empowerment, such individuals can grow into invaluable assets for any entrepreneur.

The eChai Effect - In Their Words

"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles
"We found eChai to be a force multiplier throughout our startup journey. Through it, we connected with folks from DevX, Allevents, Plutomen, and more - many of whom became friends of IndiaBizForSale.com and even part of our clientele."
Bhavin S Bhagat - Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President
Bhavin S Bhagat
Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President
"I have evolved from role of Community Builder to Startup Consultant to Startup Ecosystem Enabler to Angel Investor and now launching a Venture Studio and eChai has been a catalyst in my overall journey as Startup Evangelist since 13 years."
Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth

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