Myntra, Cure.fit, and Now AI — The Quiet Compounding of Mukesh Bansal
- by: Jatin Chaudhary
A few years ago, I had the chance to interview Mukesh Bansal at IIMA’s Red Brick Summit. Back then, he was building Cure.fit and had already put Myntra on the map. That session stayed with me — not because of buzzwords or unicorn talk, but because of how calmly he spoke about playing the long game.
I recently revisited that interview — watch it here — and it still hits differently. Mukesh talks about starting Myntra with personalized merch in 2007, figuring out reverse logistics before e-commerce was even a thing in India, and building trust one order at a time. No shortcuts, no playbook — just deliberate execution.
Post Myntra and Cure.fit, Mukesh went on to lead digital at Tata and is now building something new in the enterprise AI space with Nurix.ai. But the core remains the same — solving real problems, building long-term, and being okay with slow compounding.
It’s a must-watch if you're in the early days of building. Especially if you’re in that phase where it feels like nothing’s working. Because sometimes, the boring parts of the journey are where all the real stuff gets built.
