Seeing Sales Opportunities Everywhere

Nirali Khoda

After weeks of being deep in tech, I have started exploring how sales people think and process information.

I am currently assisting a brand strategist in fetching leads for a SaaS startup and learning how different tools are used for lead generation.

Yesterday at an eChai event, I met someone in SaaS product sales who shared an interesting habit. If he visits a commercial building, he checks the boards, notes down company names, and researches them later. Even a random ad hoarding can catch his attention. If the company fits his criteria, he finds the right people to contact.

It was a simple but powerful reminder that sales opportunities are everywhere if you are looking with the right lens. Yesterday gave me great insights into how sales works and how an SDR’s mind operates.

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The eChai Effect - In Their Words

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Rushabh Shah

Managing Partner - STIR Advisors

"eChai isn’t just a startup community … it’s a mindset . eChai has been one of the most impactful communities in my entrepreneurial journey. It’s been a turning point . In a world where building something can often feel isolating, eChai gave me a sense of belonging. I’ve found mentors, collaborators, and friends here — people who genuinely want to see you succeed. It’s a space where ideas are challenged, actions are celebrated, and founders grow not just in scale, but in clarity and confidence. From late-night ideas to early-morning pitches, this community has quietly but powerfully shaped the way I build, think, and dream. I’ll always be grateful for the way eChai creates spaces where founders don’t just grow businesses — they grow together."

Koumal Kalantry

Founder, Bignano Ventures

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Bhavin S Bhagat

Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President

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Modern retail for rural and semi-urban markets.