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Cash flow · checked 11 November 2026
Forecast cash, not profit: collect sooner, pay suppliers later, and keep GST, TDS and salaries in an account you never spend from.
Working capital is current assets minus current liabilities, and the cash conversion cycle (days of stock plus days customers take to pay, minus days you take to pay) says how long your own cash sits behind each sale. Keep a rolling weekly forecast and a 12-month budget with actuals beside it. A Udyam-registered business must be paid within 45 days, and a working capital loan, not equity, is what funds the gap.
The steps 8 answers
- What is working capital, and how do I manage it? Starting Up
- How do I make a budget for my business? Starting Up
- How should I manage cash flow so my startup doesn't run out of money? Starting Up
- My unit economics work on a spreadsheet but I'm bleeding cash every month. Why the disconnect and what do I fix first? Starting Up
- What does healthy cash flow actually look like for a bootstrapped business, and how do I stop confusing revenue with money in the bank? Starting Up
- What's the difference between revenue, profit, and cash in the bank, and why did my accountant say I'm profitable when my account is nearly empty? Starting Up
- What is 'Profit First' and should I actually run my business that way? D2C
- What finance tools should a lean D2C team actually use to track cash and forecasts? D2C
Tools that do it for you
The readingMost used across these answers
- How to calculate burn rate, runway, and growth rate Watch · 4 answers
- Profit First: Transform Your Business from a Cash-Eating Monster Read · 4 answers
- Don't Scale an Unprofitable Business: Why Unit Economics (Still) Matter Read
- Why Your Profitable Business Is Running Out of Cash & How to Fix It Read
- Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Read
- Working Capital Formula Read
- Cash Conversion Cycle Read
- Burn Rate and Runway Calculation for Startups in India: The Complete Guide Read
- Business budget planner templates for Excel Use
- Budgets in Zoho Books Read
The terms
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