Women-Led Feed
Spent a dynamic Saturday morning with a group of dedicated entrepreneurs with eChai Ventures, exchanging invaluable insights and strategies for startup success. ๐Ÿ™Œ

We delved into key takeaways crucial for entrepreneurial success: ๐Ÿ“ˆ

1. Importance of Product Marketing: Emphasized the pivotal role of product marketing in effectively communicating the value proposition and benefits of your offering to the target audience.

2. Understanding CAC and LTV: Discussed the significance of Customer Acquisition Cost (CAC) and Lifetime Value (LTV) metrics in guiding sustainable growth and profitability strategies.

3. PLG and SLG Strategies: Explored the power of Product-Led Growth (PLG) and Sales-Led Growth (SLG) approaches, highlighting their respective advantages and suitability based on business models.

4. Finding Ideal Customer Profile (ICP): Stressed the necessity of identifying the Ideal Customer Profile (ICP) to optimize marketing efforts and enhance customer acquisition and retention rates.

5. Achieving Product-Market Fit (PMF): Recognized the importance of attaining Product-Market Fit (PMF) to ensure that your product resonates with the needs and preferences of your target market.

6. Importance of User Research: Underlined the critical role of user research in gaining deep insights into customer behavior, preferences, and pain points to inform product development and marketing strategies.

7. Significance of Customer Interaction and Insights: Highlighted the value of ongoing customer interaction and feedback loops in refining products, enhancing user experience, and fostering long-term customer relationships.

Here's to the power of collaboration and hustle! ๐Ÿ’ผ๐Ÿš€
It was such great fun sharing the panel with Ankita De and Varun Trivedi today talking about my favorite things - marketing, community, and founders.

We talked about user research, validating ideas, product marketing, saas market and more. The crowd was brimming with new ideas and entrepreneurial energy.

Thank you Penchala Tharun ๐Ÿš€ for asking such great engaging questions. I had fun!

Thanks Jatin and eChai Ventures for having me.

For everyone that asked to join HSR Founders Club please dm me. And for anyone that wants to use Bugasura - go right ahead and give it a try.
Dhandha ya Startup?

My recent family visit to Jaipur would have been incomplete without a quick check-in into the start-up ecosystem. A few conversations with Headstarters and a last-minute meet-up with eChai Ventures helped me understand-

1. Jaipur and Rajasthan as a whole believe in business = profit > massive growth
2. Fundraising doesn't take as much precedence as building a sustainable business
3. Some of the most renowned start-ups and businesses like CarDekho Group, Razorpay, DealShare, and even Dexter Ventures have started and been built in Jaipur
4. The community is nascent, close-knit and growing
5. A lot of talent, very good talent is available thanks to the number of colleges and coaching institutes in the region

A shoutout to everyone who made time on short notice to help me get a sneak peek into Jaipur and the Rajasthan ecosystem - Paresh Gupta, Tushar, Prateek Mathur, Vinay Kamal, Chetan Saini, Rahul Singh.
Jatin Chaudhary and Gautham Sivaramakrishnan Headstart Network Foundation always help me find the best people to connect with across the country and the world.

If you have been to or built-in #Rajasthan, I would love to hear your thoughts. Do tag anyone you would like me to meet the next time I'm in Rajasthan.
Back at eChai Ventures tomorrow chatting about marketing at early stage startups. ๐Ÿš€

Bang in the middle of COVID - I remember Jatin reaching out for a session on content and I got to join a really rich panel of experts with Sujata and Taniya from Suta, Riddhi from Avenue Ecom and Smita from Delloite, ex Duroflex.

I learned so much from their diverse opinions and experiences.

Iโ€™m joining another panel tomorrow with Ankita De and Varun Trivedi to chat about marketing at early stage companies in HSR Layout, 11 AM onwards.

Join us if youโ€™d like to catch up. Im looking forward to learning from this panel as well.

Details โฌ‡๏ธ
People ask about weekends,

Your weekends can be worthy too if you are surrounded by the right folks, and for me, they are eChai Ventures and this is what echai friends do.

The day started with chit-chat about the business and was followed by an amazing lunch at Karnawati Club.

Attended an amazing echai demo day, where one friend pitched his new venture on the stage and another shared his success story.

58 Miles Rocks and AllEvents.in has been always inspiring.

Crazy fun weekend with craziness and productivity. Hope to have these keep coming in.

Jatin Chaudhary Pankaj Bhimani Amit Panchal Umesh Uttamchandani Himani Kankaria Kumar Manish Koumal Kalantry Shrijay Sheth Leena Parikh Syed Nadeem Jafri Gaurav Barot
Gained invaluable Insights and Inspiration from the latest eChai Startup Demo Day at IIMA Ventures in Ahmedabad.

On this Saturday I had attend Echai meet up for Start up enthusiasts, and it was awesome experience with innovation ,collaboration and potentials, from dynamic pitches to engaging discussion ,the event was full of entrepreneurial spirit.

There are many founders who represent their product and ideas. one founder introduced FMCG product app for fastest delivery service and highlights the emergence needs of online delivery services. on the other side the founder focusing on the travel bag product.

In Addition the founders of Smytten also shared invaluable insights into strategic approach and their journey to success. Overall, the eChai meetup served as a phenomenal platform where investors, start-up founders, and industry professionals meet to discuss emerging business opportunities and exchange knowledge.

This event helped me in fuelling my passion for innovation and Entrepreneurship.
Thank you for the honour to be a #speaker at eChai's marketing event at Urban Vault in Bengaluru to talk about right market strategies for startups, smbs.

Thanks to eChai Ventures Jatin Chaudhary and my fellow speakers from Simplilearn, Affle, and Tars. T

he room was quite full with close to 50 budding entrepreneurs from various age groups, states of india, and countries..majority being in their 20s to 30s.

The session was for 2 hours but went for 3.5 hours with 1.5 hours for questions and answers. These were the various questions asked:

Here are the list of questions in the meantime for each of us to answer:

1) What do you see are the new paradigm strategies of marketing
2) How has <your company> experienced the shift over the last few years or in 2024 and beyond.
3) What are the changes you have been experiencing and how are you responding to those changes?
4) What is the preferred future you see for entrepreneurs
5) What advice do you have for aspiring entrepreneurs and experienced entrepreneurs
6) What is a non negotiable for you moving forward?
Plus there were around 20 plus questions from 1 to 1 discussion with entrepreneurs during the Q&A session.

Loved it thoroughly that echai is giving the #platform to entrepreneurs to come forward and learn through communities...good to see 4 #womeninbusiness #womenentrepreneurs there.

Many people asked me if I can mentor them or help them with marketing strategies. The answer is yes, of course.

I do #startupconsulting and overall #endtoend #marketing #consulting
for businesses from industries not competing with my current company's industry.

People who expressed interests for follow up sessions, or for mentoring please book as you need it. Sharing the link based on popular requests: https://lnkd.in/gnkmHQcN
I am thrilled to announce that I will be hosting an exclusive event "Startup Demo Day" organized by eChai Ventures in our vibrant city Surat. Alongside the event, I'll also be showcasing narad.io | The Intranet.

So mark your calendars, spread the word and see you at the eChai Demo day.

๐Ÿ“… When: Saturday, 24 February 2024, 6:00pm IST(GMT +05:30)
๐Ÿ“ Where: Provyz Co-working, Vesu, Surat
Join us for upcoming eChai Breakfast Social in Bhopal on 24th Feb 2023.

Key information before signing up :

1. Thereโ€™s no registration fee, show up bring vibes and pay for your own food.

2. All information will be shared on email, be on lookout for same.

3. Mutual respect is of most importance and it starts w showing up on time for the event and timely registration for better planning.

We have limited seats, for small groups with key insights and candid conversation.

Register with link below :

https://lnkd.in/damkGV2H

eChai Ventures Jatin Chaudhary
What a fantastic session it was! ๐Ÿš€

First off, ๐Ÿ™Œ Huge thanks to Aanchal Verma for the incredible LinkedIn post summarizing the event.

๐Ÿ“ Your attention to detail and the key points covered are nothing short of phenomenal.

๐Ÿ‘ It's members like you who make these discussions even more impactful and enjoyable.

๐Ÿ‘ฅ Being on the panel with such insightful individuals was truly an honor!

๐ŸŒ The perspectives shared were not only eye-opening but also invaluable. As a panelist, I walked away with exceptional insights that will undoubtedly shape the way our team approaches working with the government.

๐Ÿค Kudos to Sachin Bhavsar of Goa Myles and my fellow panelist Dhruv Chopra for inspiring this positive change towards government!

๐Ÿ˜„Hats off to Angana Chatterjee for bringing the perfect blend of humor and insight to our discussion! ๐Ÿคฃ

๐Ÿ™ Gratitude overflowing for eChai Ventures that provided an amazing platform to connect and collaborate! ๐ŸŒโœจ

โœจLastly, a huge shoutout to my biggest cheerleader Kanhai Porecha!
Here's to the one who believes in me even when I doubt myself. ๐Ÿฅ‚

๐Ÿ’ก I hope my contributions added value to the discussion, and it's heartening to witness connections being forged over this social platform.

๐Ÿค Let's keep the conversation going! ๐Ÿ—ฃ๏ธ

๐Ÿ” Looking forward to staying connected with all of you.

๐ŸŒ Feel free to reach out via LinkedIn DM if you have any questions, thoughts, or just want to continue the conversation. ๐Ÿ“ฌ

๐Ÿš€ Here's to more insightful discussions, valuable connections, and positive transformations! ๐ŸŒŸ Let's make a difference together!
At Ahmedabad University's eChai meetup, hosted by the university's incubation center, I had the privilege of engaging with a panel of entrepreneurs who had appeared on Shark Tank India.

They candidly shared insights into their experiences on the show, revealing the realities behind the scenes, the impact of the exposure, and the invaluable feedback they received from the sharks. Additionally, they delved into their ongoing challenges and future plans for their ventures.

Their narratives of resilience and determination in overcoming obstacles were truly captivating.

The distinguished panelists included Raj Shah Co-Founder of WeHear; Payal Pathak and Soham Payal Pathak Co-Founders of The Simply Salad; Nayan Shah Co-Founder of Maisha Lifestyle; and @illesh sharma Founder of Same Notification.

Here are few notable takeaways from the discussion:

  • Establishing quality control in franchise models poses significant challenges in the Indian market.

  • Providing personalized attention during the startup phase nurtures enduring customer loyalty.

  • A distinct and recognizable brand identity is paramount for customer recall and loyalty.

  • Startups with high cash burn rates face heightened scrutiny in today's business landscape.

  • Crafting relatable content on platforms like Instagram enhances brand appeal and desirability.

  • Exceeding customer expectations is pivotal for young startups to foster loyalty and growth.

  • Transparency and authentic storytelling serve as cornerstones for building trust with both customers and partners.

  • Early recruitment of talented individuals drives both organizational growth and employee commitment.

  • Cultivating a robust professional network is essential, even if immediate benefits may not be apparent.

  • Maintaining humility and perseverance proves instrumental during challenging phases of business.

I extend my gratitude for the opportunity to participate in these enriching events and to connect with these inspiring entrepreneurs.

Special acknowledgment goes to Jatin Chaudhary from eChai Ventures for orchestrating such impactful conferences that unite our startup community.
Lovely start to Friday morning with eChai Ventures Breakfast Social in #pune. Meeting fellow founders and investors is always a good break from the hustle of tireless execution! ๐Ÿ˜Š

Thanks Prabhjyot Singh Mann & Jimish Kapadia for getting us all together.
Though I'm not much of a television serial enthusiast, I do consider myself a #series kind of person. I've been captivated by "Shark Tank India" and am keen on exploring the US and UK versions soon. My interest in business and wanting to know more about new startup , ideas and founders led me to attend eChai Ventures meetings. ๐ŸŒ Yesterday, I attended eChai Ventures at Ahmedabad University.

There's a saying, "Seeing on TV is one thing, but experiencing it live is something entirely different." The difference between a reel and real life is truly fascinating! ๐ŸŽฅโœจ #reelvsreal

I wanted to grow as much as possible and empower as many people as I could. The mantra was, "I don't just want a job for myself; I want to create jobs for many." - #onmyway #startofmyjourney ๐Ÿš€

Founders who have made it to Shark Tank India, like Payal Pathak and Soham Payal Pathak of The Simply Salad, shared their journey at an e-chai panel discussion. ๐Ÿฅ— "Simply Salad" saw growth from 3k to 9k followers post-Shark Tank and currently boasts 53,000 followers. Inspired by diet and healthy food, the founders believe in the power of authenticity and storytelling. They thought expanding to more cities before appearing on Shark Tank would have been advantageous. ๐ŸŒฑ #healthylife #healthyfood #inspringjourney

In discussions about family support, the consensus is that, while we hope for it, it's often not forthcoming. It's usually a few close people who support you at the start. Social media presence and marketing are key.

Raj Shah from WeHear pointed out that a Shark Tank episode, which lasts 20 minutes on TV, may actually go on for 1.5โ€“2 hours. The foundation of a company lies in its people. #pepole #team #investinpeople

"Why take a flight when you can travel in third economy?" This question underscores the importance of value creation and staying grounded.#staygrounded

This resonates with my personal belief that I don't need expensive gadgets for the sake of it. My journey from coveting an iPhone in school to now prioritizing investment in dreams, vision, and people reflects this ideology. ๐Ÿ“ฑโžก๏ธ๐ŸŒŸ

Nayan Shah co-founder of Maisha Lifestyle, also shared their insights. Failures are seen as learning opportunities. The vision of a firm, like Maisha's aim of providing one bag to every woman, is critical for success. ๐ŸŽ’#vision #goal #learninganddevelopment Esha Shah

Ileshkumar Sharma, founder of Same Notification, shared insights on public perception, there's wisdom in focusing on constructive criticism and ignoring trolls with simple answers. Engaging too much with negative comments offers little benefit. ๐Ÿ›ก๏ธ๐Ÿ’ฌ #focus #crticism

If you've attended events, what inspired you, or what is your vision for business and startups? Let's discuss for mutual growth. ๐Ÿ’ก๐Ÿค

Thanks to Jatin Chaudhary eChai Ventures VentureStudio for arranging such a great event!!
dhandha chota ho ya bada dhandha hota hai, the use of #smallbusiness around women entrepreneurs is something I have never related to!

No dis but have you ever seen a man calling whatver theyโ€™re doing small? From thinking to start, to actually believe in your product, showing up everyday despite financial, operational impediments it takes confidence to step up. And none of the anxiety and tremors one goes through ainโ€™t small.

Confidence sometimes come from within but as human we are vicarious learners. Itโ€™s not a sob story that I put forward but rather a perspective - no effort put in business is small.

Unlike businesses set by experienced consultants, bagging funding on nothing businesses run by women from home are frugal and community based.

Giving labels and comparing is not the goal.

Letโ€™s just not call women run businesses small? #notsosmallbusiness

Today was a beautiful day in Bhopalโ€™s Upvanam,as itโ€™s been 6 months of regularly doing eChai Ventures Breakfast Social and seeing my goal become reality is just IT.

Meet my entrepreneur comrades, 3 of 7392 present today!

Isha , Founder Ithiha Gifting
Shuchika, Co-Founder Koozagari
Soumya, NES Studio

Loved how everyone came to support and shop!

It is true, it takes a community for a woman to succeed โœจ cheers to all

#notsosmallbusinesses
Had an incredible time at the eChai Startup Social Event! Connecting with professionals from diverse industry like #Technology, #Healthcare, #Food, #entertainment, #CA, #Sales & #Marketing was truly enlightening.
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Throughout the event, we engaged in insightful discussions covering a spectrum of industries. From sharing experiences of success to reflecting on lessons learned from failures, our collaborative efforts aimed at fostering growth and development were truly enriching.

The enthusiasm and shared experiences highlighted the vibrant spirit of our startup ecosystem. It was pleasure moderate the event and share knowledge.
PayAid is a dynamic smart router connecting businesses to multiple payment gateways and increasing sales by 30%.

My co-founder Phani and I met while we were working together in our erstwhile employer, HDFC Bank, we were a part of the same team managing strategic accounts for the bank.

In Dec'2020, when the bank's servers had an prolonged issue and merchants started asking us to route transactions to other payment gateways, Phani and I had long discussions on while we can not do this as bank employees, we can certainly do this as a Fintech TSP for businesses. Thus, PayAid was founded.

While both of us bring in completely different mindsets and skill sets to the business, we decided early on what the roles and responsibilities of both of us would be. Phani manages Tech and finance, and I manage sales and alliances with payment gateways and banks.
Global Vistar is a B2B marketplace helping consumer brands build their distribution networks. We are building an end-to-end distribution platform that empowers brands, big and small.

Pranav and I, co-founders of Global Vistar, are childhood friends and partners. Fast forward to 2020, fresh out of college, we stepped into the start-up world with a bunch of friends. After facing the uncertainties in the ideation stage, our friends chose conventional careers. But Pranav and I were gritty enough to stay.ย 

In 2021, we started with an e-commerce platform for good foods. However, the real struggle of the food manufacturers was distribution rather than e-commerce exposure. That realization pivoted our course, and Global Vistar was born.

Our roles naturally unfolded as we faced challenges - Pranav, has a keen eye for execution, and I, have a strategic approach. This creates a harmony of action and vision at Global Vistar.ย 

We have been starting up for four years. Today, Global Vistar is at its early stage looking for early traction for its MVP.ย 

From thick and thin, our perspectives, patience, camaraderie, and resilience as co-founders have only grown stronger.
"I felt like the Formula 1 car driving in the rain knowing that the guy coming at the back is going to have a great time" shared Mithun Sacheti, Founder of CaratLane - A Tanishq Partnership

In my day's dose of podcasts, it was wonderful to hear an entrepreneur being born out of a family business, one that built in what wasn't a sunrise sector yet still a category creator - jewellery! Mithun not only set the path for start-ups in the space but paved the way for everything operations from negotiating the need for it with courier companies to convince the need for it to the banks and even had to explain the concept of online cross-border buying and selling of jewellery to the government, keeping it all ready for the ones to follow.

Some aspects that stayed with me-

- Relationships and your network: The importance of building relationships leading to mentorship backed by one's capability. He mentioned two core ones with Srinivasa Gopalan and how he got Raakesh Jhunjhunwala to listen to him while he got his numbers up after the insights Raakesh Jhunjhunwala shared (listen for more context- it's worth it)

- Partnerships led growth: Partnering with Cartoon Network to introduce a range of products for the 0-5yrs old and also working closely on introducing products with themes like Doremon and Harry Potter exponentially increased their TAM (total addressable market)

The Titan Company Limited partnership is one that went through its course, it gave both brands enough leverage to grow. #Founders, if you want to hear your heart drop for a few minutes, listen to the Titan-Caratlane story shared in the first 30 minutes of the podcast

- Reverse due diligence: The team travelled across the country and even to the US to understand their potential investors. While VCs have a stringent DD (due diligence) process, the founders knew they had to be aware of who they were getting onboard

- Holocracy: Roles > Titles ( What's in a name right? It's more about what you do) and that's exactly what the CaratLane - A Tanishq Partnership spirit was. Your work defines your role, not your title.

It made me smile to hear this last bit when Mithun Sacheti shared with Karthik B. Reddy that the Power of compounding = Sleep peacefully!

Podcast link
iThink Logistics is a SAAS platform made to empower eCommerce businesses through logistical and operational enhancements with the help of technology.

Let me take you back to where it all began - how I crossed paths with my co-founders, Bharat and Vipul. We were buddies who embarked on our entrepreneurial journey in 2011 with our SAAS venture, "Depasser Infotech," where we dabbled in tech services. Fast forward to 2016, the eCommerce scene picked up pace, and we decided to dive into that realm alongside our existing venture. However, navigating the eCommerce landscape proved challenging, especially with the logistical hurdles we encountered. During this time, Vipul reached out to his friend Paresh, who had a wealth of experience in logistics, seeking advice on our predicament. The more we delved into it, the more apparent it became that many others in the eCommerce sphere faced similar issues.

That's when Paresh brought Nikul into the fold, leveraging his expertise in logistics and finance. In 2017, the five of us came together to launch iThink Logistics. We each brought something unique - Vipul's strategic acumen, my knack for communication, Bharat's tech savviness, Paresh's operational prowess, and Nikul's financial wizardry. With a shared vision to transform eCommerce logistics, iThink Logistics was born.

Today, we proudly stand with over 10,000+ eCommerce brands, providing them with a one-stop solution for all their logistics needs.
eChai Business Partner Program

eChai Business Partner Program helps businesses and organisations get visibility and engagement within the eChai network.

Preferred eChai Business Partners
CoKarma
CoKarma is a coworking space and a community of entrepreneurs, creatives and businesses in Hyderabad.
Coworking Spaces
STIR Advisors
Driving business growth with strategic M&A, business consultancy, and advanced financial models
Redicine Medsol
Creating a device to improve medical adherence for cardiac & cancer patients
Healthcare
Creatosaurus
Creatosaurus simplifies the workflow of creators & teams with an all-in-one creator stack to tell stories at scale.
Marketing Tools
Mantras2Success
Helping you Hire, Retain & Manage Talent across India, USA, UK, Canada & Australia.
MICAverse
MICAverse : The Metaverse Lab
Because
Full stack Branding and Marketing agency. Helping businesses turn into brands.
Creative and Marketing Agencies
ZenDevX
ZenDevX is a NoCode development platform to develop enterprise-grade web applications, back-office admin panels, and REST-API for mobile apps.
Development Tools, SaaS Startups
LegalWiz.in
Leading Legal Tech company enabling startups & MSMEs to #StartProtectManage business through online CA, CS & legal services.
Ahmedabad 100, LegalTech
Biziverse
Empowering Indian Businesses with Easy and Powerful ERP + CRM Software to Increase Sales and Optimize Operations.
SaaS Startups
Pro Zero Carbon
Helping companies reach net zero through their comprehensive software and data backed sustainability solutions.
Climate Tech
Allevents
Discover Events Happening in Your City
Ahmedabad 100, SaaS Startups
Zepul
Zepul has developed an AI enabled Talent Acquisition marketplace to help companies find the right candidates and vice versa by engaging community recruitersย onย demand.
HR Tools and Agencies
Draper Startup House
Enabling Startup Communities through living and working spaces!
Coworking Spaces, Investment Partners
Timechain Labs
Timechain labs is a global professional blockchain development services company with leading capabilities in blockchain solutions.
FirstSales.io
The only outreaching tool you will need to generate leads on autopilot.
Mumbai 100, SaaS Startups
Hearty Mart
Hearty Mart brings the 21st century retail format to the rural and semi urban market.
Ahmedabad 100, Food
ES Healthcare Centre
Gujarat's first premium healthcare centre, Your one stop solution for all medical essentials.
Healthcare
Candour Legal
Candour legal is India's top-rated law firm providing all legal services under one roof.
Legal Services
Growth Iris
A digital agency built to help SaaS companies find their GTM and generate leads willing to buy subscriptions.
Creative and Marketing Agencies
Bootstart
Bootstart is a coworking space with presence in Pune, Mumbai, Bengaluru and Goa.
Coworking Spaces
DevX
Collaborative workspaces that ignites innovation and a Venture Fund also.
Ahmedabad 100, Coworking Spaces, Fundraising, Investment Partners
IBGrid
An all-in-one investment banking solution for India
Fundraising
58Miles
We design and make the most exciting and functional bags.
The Headquarters
The Headquarters is a flexible office space provider who renders services in fully furnished offices, Managed offices and co-working offices. They have presence in 15 buildings with a portfolio of 3,75,000 Sft in Hyderabad.
Coworking Spaces
About eChai Business Partner Program:

eChai Business Partner Program helps businesses and organisations get visibility and engagement within the eChai network.

Key benefits:

  • Engagement at relevant in-person eChai Meetups (~4 meetups/year)
  • Listing on preferred eChai Business Partners page (1 year duration)
  • Feature on eChai.Ventures

eChai Business Partner program starts with Rs. 50,000+GST per year.

You can reach out to Jatin Chaudhary, Co-Founder, eChai Ventures over WhatsApp or over email at [email protected] to explore more about it.