Shireen Sultana - Co-Founder, KinderPass and WhiteCloudBrands

Shireen Sultana

Co-Founder, KinderPass and WhiteCloudBrands

More about Shireen Sultana

A qualified sales and marketing professional who believes in the merits of fresh, uncluttered thinking, I have worked successfully with both B2B and B2C organizations across markets. I have more than 12 years’ experience in customer marketing, trade marketing, key account management, channel sales and retail sales – based on the foundations of business analysis and the language of metrics. Working closely with senior management on multiple projects, I have gained an insight into the issues and challenges of business, and the approach needed to address them.

I believe in leveraging the combined strength of the enterprise by engaging proactively with internal stakeholders to conceive and execute key projects as planned.

I intend to work with – and ultimately create – organizations and brands that best understand and meet changing customer needs.

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Featured speaker at previous eChai events:
Climate Dialogue in Hyderabad
eChai's Marketing Summit in Hyderabad
eChai's Fundraising Social in Hyderabad
eChai's National Startup Day Meetup in Hyderabad
Hyderabad Startup Meetup
Hyderabad Startup Meetup
Hyderabad Startup Meetup
eChai Startup Demo Day in Hyderabad
Marketing Strategies for Startups x CoKarma
Startup Growth Networking Meetup in Hyderabad x CoKarma
Startup Growth Stories from Hyderabad
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"I attended my first eChai event 3 yrs back, and no one knew me in the market. Over the next three years, eChai didn’t only help me with knowledge or networking, but it gave me an identity from being unknown to now being recognized by a group of inspirational entrepreneurs connected with eChai, who have been gracious enough to acknowledge me and Digipple."
Viraj Rajani - Co-Founder, Digipple
Viraj Rajani
Co-Founder, Digipple
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth - Growth and Tech, Sheth Info
Heet Sheth
Growth and Tech, Sheth Info
"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati - Founder, Redicine Medsol
Kush Prajapati
Founder, Redicine Medsol

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.