Shireen Sultana - Co-Founder, KinderPass and WhiteCloudBrands

Shireen Sultana

Co-Founder, KinderPass and WhiteCloudBrands

More about Shireen Sultana

A qualified sales and marketing professional who believes in the merits of fresh, uncluttered thinking, I have worked successfully with both B2B and B2C organizations across markets. I have more than 12 years’ experience in customer marketing, trade marketing, key account management, channel sales and retail sales – based on the foundations of business analysis and the language of metrics. Working closely with senior management on multiple projects, I have gained an insight into the issues and challenges of business, and the approach needed to address them.

I believe in leveraging the combined strength of the enterprise by engaging proactively with internal stakeholders to conceive and execute key projects as planned.

I intend to work with – and ultimately create – organizations and brands that best understand and meet changing customer needs.

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Featured speaker at previous eChai events:
Climate Dialogue in Hyderabad
eChai's Marketing Summit in Hyderabad
eChai's Fundraising Social in Hyderabad
eChai's National Startup Day Meetup in Hyderabad
Hyderabad Startup Meetup
Hyderabad Startup Meetup
Hyderabad Startup Meetup
eChai Startup Demo Day in Hyderabad
Marketing Strategies for Startups x CoKarma
Startup Growth Networking Meetup in Hyderabad x CoKarma
Startup Growth Stories from Hyderabad
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"I attended my first eChai event 3 yrs back, and no one knew me in the market. Over the next three years, eChai didn’t only help me with knowledge or networking, but it gave me an identity from being unknown to now being recognized by a group of inspirational entrepreneurs connected with eChai, who have been gracious enough to acknowledge me and Digipple."
Viraj Rajani - Co-Founder, Digipple
Viraj Rajani
Co-Founder, Digipple
"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One
“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav - Founder @ Upsquare & House of Starts • Angel Investor + LP
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.