Raise money

How do I actually value a pre-revenue startup, and where does the seed number come from?

At pre-revenue seed, valuation is not a spreadsheet output, it is a negotiation anchored by how much you raise and how much dilution you accept (usually 15 to 20 percent). Work backwards: decide the round size, target roughly 15 to 20 percent dilution, and that implies your post-money. Comparable rounds, investor demand, and your traction move the number, not a DCF. In India, don't over-anchor to US valuations, local seed rounds price lower and that is fine.

Go deeper

3 resources, 3 link-checked.

📄 Article
✓ Link checked Free Beginner

The canonical, no-nonsense overview of how seed fundraising works, written by a former YC president who has seen thousands of rounds. It's the single best starting point before you talk to a single investor.

A Guide to Seed Fundraising

From Y Combinator Startup Library by Geoff Ralston 20 min read

  • Only raise if the capital genuinely accelerates you toward a big outcome; fundraising has a real cost in time and control
  • Decide how much you need to hit a real milestone, and understand the instruments (SAFEs, notes) before negotiating
  • Run fundraising as a focused, time-boxed process rather than a background activity
Open ycombinator.com →
📄 Article
✓ Link checked India Free Beginner

This is the India reality check that stops you anchoring to US numbers. It puts the median Indian seed ticket at roughly $1M (flat), against a US seed median many multiples higher, and shows early-stage as the smallest slice of the pie ($406 Mn) while late and growth stages soak up the capital. That is the concrete evidence that pricing your local seed lower than a US comp is normal, not a failure.

Indian Startup Funding Jumps 8% YoY To $5.7 Bn In H1 2025

From Inc42 by Inc42 Staff 8 min read

  • The median Indian seed ticket sits around $1M, so an Indian seed round is priced well below a US seed and that is fine
  • Early-stage funding is the thinnest slice ($406 Mn in H1 2025) while late and growth stages dominate, so seed capital is genuinely scarcer here
  • Deal volume matters more than headline totals: a few $100M+ mega deals inflate the aggregate, so read stage-wise figures, not the top-line number, when benchmarking your round
Open inc42.com →
✍️ Essay
✓ Link checked Free Intermediate

When a term sheet lands and you are tempted to fight over the last point of valuation, this is the essay that reframes the decision. Graham reduces the whole dilution question to one line: give up n percent only if it makes the remaining (100 - n) percent worth more than the whole company was before, formalized as the 1/(1-n) break-even multiple (take 7 percent, the deal has to lift value by more than 7.5 percent to pay off). It teaches you to judge an offer on your average outcome, not on a valuation you can brag about.

The Equity Equation

From paulgraham.com by Paul Graham 12 min read

  • Accept dilution only when the money improves your average outcome enough that the smaller slice you keep is worth more than the whole company was before
  • The break-even test is 1/(1-n): give up 7 percent and the raise must increase company value by more than 7.5 percent to be worth it
  • Valuation is not the thing to optimize: optimize the size of your slice of the eventual pie, which means picking money and terms that actually grow the company
Open paulgraham.com →

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