Modern Monopolies
What It Takes to Dominate the 21st Century Economy
Why platforms, not products, dominate the modern economy.
Moazed and Johnson argue that platform businesses, which connect producers and consumers rather than make products, have become the dominant model of the 21st century. They explain how companies like Uber, Airbnb, and Amazon build and scale platforms through network effects. The book offers a framework for designing and growing a platform.
Founders considering a marketplace or platform get a clear primer on how these businesses actually work and compound. It explains network effects, the difference between platforms and linear businesses, and common pitfalls. It helps founders decide whether and how to build a platform.
Sign in to mark this read or add it to your want-to-read list.