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Product Roadmaps Relaunched cover

Product Roadmaps Relaunched

How to Set Direction while Embracing Uncertainty

Roadmaps are about outcomes and direction, not feature lists.

by C. Todd Lombardo with Bruce McCarthy, Evan Ryan, and Michael Connors

This book reframes the product roadmap as a strategic communication tool centered on themes and outcomes rather than dated feature commitments. The authors walk through how to gather inputs, prioritize, and present a roadmap that aligns stakeholders while embracing uncertainty. It includes templates and real-world examples from many companies.

Founders constantly face pressure to commit to feature timelines, and this book gives them a defensible way to communicate direction without overpromising. It helps align investors, customers, and teams around outcomes. The themes-based approach keeps a startup flexible as it learns.

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