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Setting the Table cover

Setting the Table

The Transforming Power of Hospitality in Business

Hospitality, not just service, is the real competitive edge.

by Danny Meyer

Meyer chronicles his rise from a single Manhattan restaurant to a hospitality empire, sharing the philosophy of enlightened hospitality behind it. He argues that putting employees first, then guests, community, suppliers, and investors creates the emotional loyalty that drives lasting business success.

Founders compete on product and price while underrating how customers feel when they are served. Meyer's framework shows how genuine hospitality builds the kind of loyalty and word of mouth no marketing budget can buy.

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