The 1-Page Marketing Plan
Get New Customers, Make More Money, And Stand Out From The Crowd
A whole marketing strategy that fits on a single page.
Allan Dib presents a simple framework for building a complete marketing plan on one page, organized around the before, during, and after phases of the customer journey. Each phase breaks into three practical squares covering targeting, capture, nurture, conversion, and retention. It is aimed at small businesses that lack the time or budget for complex plans.
Most founders never write a real marketing plan because traditional ones feel overwhelming. Dib's one-page framework gives a fast, actionable structure to acquire and keep customers without a marketing department.
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Questions, answered
What is The 1-Page Marketing Plan about?
Most founders never write a real marketing plan because traditional ones feel overwhelming. Dib's one-page framework gives a fast, actionable structure to acquire and keep customers without a marketing department.
Where can I find books founders recommend?
The eChai founder bookshelf ranks the books founders in the network recommend to each other.
